This session will present a view of the state of the art of computer graphics in advertising from the perspective of three industry leading studios: MPC, The Mill, and Method Studios. Senior creative and technical staff from each studio will provide a vignette that demonstrates their unique point of view.
A cinematic journey featuring the world's greatest cars and trucks. A seamless blend of live action and extensive VFX that embodies the free-driving spirit and exuberant aesthetics of the game. Every car, racetrack, explosion, weather element, complex maneuver, and beautiful environment was recreated in CG without stunt drivers.