PurposeGrounded in the componential theory of creativity (CTC) and extended through the lens of the theory of planned behavior (TPB), this study examines how employee intrapreneurship drives green innovative behavior (GIB) and innovative performance (IP). Specifically, it evaluates the moderating roles of individual moral reflectiveness (MR) and contextual ambidextrous leadership within Pakistan's hotel industry, a context where sustainability initiatives are still nascent and employee-driven green innovation remains largely unexplored.Design/methodology/approachData were collected via a survey of 300 employees across 3-, 4-, and 5-star hotels in Lahore. Partial least squares structural equation modeling (PLS-SEM) was conducted using Smart PLS 3.0 to analyze the data.FindingsIntrapreneurship positively influences both GIB and IP, with GIB serving as a key mediator. Crucially, moral reflectiveness counterintuitively weakens, rather than strengthens, the positive link between intrapreneurship and GIB, uncovering a novel boundary condition. Ambidextrous leadership exhibits no significant moderating effect.Practical implicationsThe findings offer hotel managers a clear route to unlocking employees' green innovative potential. By identifying individual factors (intrapreneurship, moral reflectiveness) and contextual factors (ambidextrous leadership) that jointly shape GIB and innovative performance, the study provides actionable levers for designing sustainability-oriented HR and leadership strategies.Originality/valueThis study advances green organizational behavior by combining CTC and TPB to map MR as attitude, intrapreneurship as intention, and ambidextrous leadership as perceived behavioral control. By revealing the paradoxical dampening role of moral reflectiveness, it challenges conventional assumptions that moral traits universally foster eco-innovation.
PurposeThis study aims to identify the physicians’ intentions to use artificial intelligence (AI) in order to provide digital information to physicians about their patients by the Unified Theory of Acceptance and Use of Technology 2 and QSB theories.Design/methodology/approachTo collect the necessary data, an electronic questionnaire was designed to survey 789 physicians working in Iraqi clinics and healthcare institutions. To analyze these data, a structural equation model was used using the AMOS.26 program.FindingsThe results revealed the importance of the study model in using AI technology in communication between physicians and patients.Research limitations/implicationsIt is concluded that communication between physicians and their patients should be based on the use of AI technology, as the vast majority of physicians surveyed supported this. This indicates the need to use AI technology and its digital tools in physicians’ performance of their healthcare tasks (consultations, examinations) and, consequently, in providing treatment to patients. Furthermore, this study is not without its limitations, namely its focus on AI. Thus, it should focus on other digital technologies.Originality/valueThis research provides innovative value by bridging the digital transformation gap in digital healthcare systems for patients. It is the first study in Iraq to re-establish communication between physicians and their patients. This study explains the importance of using digital technologies, such as AI, in providing healthcare to patients from a dual-factor perspective (motivation and inhibition), thus contributing to bridge the emerging gaps in healthcare services provided to patients.
PurposeThis study examines the effects of internal resources, external pressures and dynamic capabilities on green innovation and identifies their type-specific factors, focusing on green product innovation and green process innovation in Malaysia.Design/methodology/approachGiven the presence of multiple potential factors, we employed Bayesian Model Averaging for linear regression, which is effective for handling uncertainty in variable selection using multiple models. In addition, we used ordinary least squares regression for checking the results’ robustness.FindingsBy analyzing survey data from 150 firms, the results of Bayesian linear regression indicate that external networks and external knowledge are key drivers of green innovation (GI), both in general and for each type of innovation. However, their relative importance is different, depending on the type - external networks have a strong effect on green product innovation (GPDI), but only a weak effect on green process innovation (GPCI). Technological advantage strongly affects GPDI, while organizational support has a moderate effect on GPCI.Originality/valueBased on an integrative framework, this study provides a comprehensive understanding of how internal, external and dynamic factors influence green innovation and also highlights the significance of their type-specific dynamics. The results further emphasize the crucial role of government policies in promoting collaboration and strategic partnerships, through initiatives that enhance and support research and development activities.
PurposeGiven that fake news and disinformation constitute a public problem in which the State plays a central role, this study discusses the potential applications and limitations of blockchain technology in combating disinformation. The objective is to investigate the potential use of blockchain technology in addressing fake news and disinformation, with particular emphasis on its implications for public policy.Design/methodology/approachAn integrative literature review was conducted to examine the potential applications of blockchain technology, bridging theoretical discussions from the fields of public policy, fake news and disinformation. The review culminates in the development of a practical framework. As with any literature review, some relevant publications may not have been captured; future research should therefore explore additional technological dimensions and include a broader range of sources, particularly from the grey literature.FindingsThe theoretical categories of disinformation were associated with the identified layers of blockchain application, resulting in a framework that organizes different approaches to combating disinformation through blockchain technology. In terms of practical implications, the study identifies gaps in governmental technological capacities required for network processing, as well as in organizational capabilities necessary for blockchain implementation.Originality/valueThe findings contribute to the accumulation of knowledge regarding the use of blockchain technology in public administration and strategies to combat fake news and disinformation. The proposed framework advances the debate on the use of emerging technologies by the State and provides a systematic basis for designing public policies aimed at combating disinformation through blockchain technology.
Purpose Organizations are currently confronted with agile external dynamics, and achieving sustainable organizational performance requires the appropriate method. Therefore, this study aims to explain how innovation can achieve sustainable organizational performance, tracing the antecedents to produce a comprehensive model.Design/methodology/approach Based on previous studies, a cause-and-effect flow of thought to ascertain existing relationships between constructs as well as establish a coherent path was adopted. Participants consisted of 208 knowledge employees who worked in knowledge organizations in Indonesia. The proposed pathway was tested using structural equation modeling.Findings Sustainable organizational performance was realized through innovation driven by organizational learning. Meanwhile, this variable was realized through knowledge sharing, formed by organizational culture and strategic alliances. Sustainable performance is effectively achieved by an internal driver compared to an external driver.Research limitations/implications This study focused on 208 knowledge employees in knowledge organizations. This limitation led to weak generalization of the analysis.Practical implications The results offered substantial managerial insight, namely a pathway to coherently build sustainable organizational performance for comprehensive implementation.Social implications Innovation is a process that cannot be actualized instantly, due to the impact on internal organization, social aspects and external environment. This study contributes to resource savings and the realization of the sharing economy.Originality/value This study differs from previous analyses due to the coherent proposal of a path to build sustainable organizational performance and the constructs to enable proper application.
