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His lifetime achievement honors include the AMA Irwin McGraw-Hill Distinguished Marketing Educator Award, the EMAC Distinguished Marketing Scholar Award, Fellow of the INFORMS Society for Marketing Science, the Paul D. Converse Award, Fellow of the American Statistical Association, as well as the top career honors in service marketing, marketing research, marketing strategy, and advertising, and honorary doctorates in economics from the University of Neuchatel (Switzerland) and the Norwegian School of Economics. He was one of the inaugural honorees in the American Marketing Association's Marketing Legends video series, and one of the inaugural AMA Fellows. He has won best article awards from five different journals, including four best article awards from the Journal of Marketing, as well as the Berry/AMA Book Award for the best book in marketing. He served as Editor-in-Chief of the Journal of Marketing, founded the annual Frontiers in Service Conference, was founding Editor-in-Chief of the Journal of Service Research, and served as Editor-in-Chief of the International Journal of Research in Marketing (IJRM).
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World Scientific-Now Publishers series in businesspp.595-622, (2023)
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Journal of the Academy of Marketing Scienceno. 5 (2022): 1118-1142
The Feeling Economypp.93-100, (2021)
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