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The dynamics of scaling: a memory-based anchor model of category rating and absolute identification.
PSYCHOLOGICAL REVIEW, no. 2 (2005): 383-416
A memory-based scaling model-ANCHOR-is proposed and tested. The perceived magnitude of the target stimulus is compared with a set of anchors in memory. Anchor selection is probabilistic and sensitive to similarity, base-level strength, and recency. The winning anchor provides a reference point near the target and thereby converts the glob...More
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