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Reconceptualizing Collective Action in the Contemporary Media Environment

COMMUNICATION THEORY, no. 4 (2005): 365.0-388

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Collective action theory, which is widely applied to explain human phenomena in which public goods are at stake, traditionally rests on at least two main tenets: that individuals confront discrete decisions about free riding and that formal organization is central to locating and contacting potential participants in collective action, mot...更多

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