Attitudes and experiences of tourism operators in Northern Australia towards people with disabilities.

The last decade has seen an increasing interest in disability, access and tourism. This has culminated in the emergence of a body of work on “accessible tourism.” Disability and access have been the subject of a great deal of government regulation and coordination through building codes, awareness training and state-based tourism marketing authorities and policy engagement. Yet, the supply-side perspective of industry responses to this consumer group has been under researched (Darcy & Pegg, 2011). This study seeks to redress this omission through examining the attitudes and experiences of tourism operators. The area chosen for the study was Queensland, Australia. In-depth interviews were conducted with 32 tourism operators across five major regional tourism locations. The interviews investigated the level of engagement with the consumer group, their motivations for catering for the group and their experiences with the service provision to the group. The results of the study showed that, while the macro po...