Use of Internet panels to conduct surveys

Behavior Research Methods, Volume 47, Issue 3, 2015.

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Keywords:
Internet panelsSurvey research

Abstract:

The use of Internet panels to collect survey data is increasing because it is cost-effective, enables access to large and diverse samples quickly, takes less time than traditional methods to obtain data for analysis, and the standardization of the data collection process makes studies easy to replicate. A variety of probability-based pane...More

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