Segmenting the rural tourism market: the case of Potter County, Pennsylvania, USA.

Erwei Dong,Yawei Wang,Duarte B. Morais,David Brooks

Journal of Vacation Marketing（2013）

引用 33|浏览2

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摘要

Because of its importance in the sustainable development of rural communities, rural tourism has been frequently studied as an alternative form of economic development in rural areas. In the United...

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关键词

market segmentation,motivation

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