PRADO: Predicting App Adoption by Learning the Correlation between Developer-Controllable Properties and User Behaviors

Proceedings of the ACM on Interactive, Mobile, Wearable and Ubiquitous Technologies, pp. 1-30, 2017.

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Abstract:

To survive and stand out from the fierce market competition nowadays, it is critical for app developers to know (desirably ahead of time) whether, how well, and why their apps would be adopted by users. Ideally, the adoption of an app could be predicted by factors that can be controlled by app developers in the development process, and fa...More

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