Crowd-O-Meter: Predicting if a Person Is Vulnerable to Believe Political Claims.

Social media platforms have been criticized for promoting false information during the 2016 U.S. presidential election campaign. Our work is motivated by the idea that a platform could reduce the circulation of false information if it could estimate whether its users are vulnerable to believing political claims. We here explore whether such a vulnerability could be measured in a crowdsourcing setting. We propose Crowd-O-Meter, a framework that automatically predicts if a crowd worker will be consistent in his/her beliefs about political claims; i.e., consistently believes the claims are true or consistently believes the claims are not true. Crowd-O-Meter is a user-centered approach which interprets a combination of cues characterizing the user's implicit and explicit opinion bias. Experiments on 580 quotes from PolitiFact's fact checking corpus of 2016 U.S. presidential candidates show that Crowd-O-Meter is precise and accurate for two news modalities: text and video. Our analysis also reveals which are the most informative cues of a person's vulnerability.