Touchless Tactile Displays for Digital Signage: Mid-air Haptics meets Large Screens.

This demo presents the concept of Interactive Digital Signage with Haptics, where users can interact with public digital screens with their bare hands, utilizing tracking technology and ultrasonic mid-air haptic feedback. Using these three main components: a digital screen, a tracking device, and Ultrahaptics technology for tactile feedback in mid-air, users are offered a multi-sensory experience that can potentially dramatically improve the advertising experience, increasing brand engagement, dwell time and brand recall. To this end, we present an example of a movie poster that transforms into an interactive mini game.