The opacity problem in social contagion

Social Networks, Volume 56, 2019, Pages 93-101.

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Abstract:

Abstract Many social phenomena can be modeled as cascades in networks, where nodes adopt a behavior in response to peers adopting. When studying cascades, researchers typically assume that the number of active peers when a node adopts is equivalent to the nodeu0027s threshold for adoption. This assumption is rarely justified due to the ...More

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