Unravelling the Dynamics of Online Ratings

HPCC/SmartCity/DSS, pp. 1139-1146, 2018.

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Abstract:

Online product ratings are an immensely important source of information for consumers and accordingly a strong driver of commerce. Nonetheless, interpreting a particular rating in context can be very challenging. Ratings show significant variation over time, so understanding the reasons behind that variation is important for consumers, pl...More

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