PepsiCo: QTG Emerging Channel Investment

Darden Business Publishing Cases, pp. 1-18, 2017.

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Abstract:

This case examines the opportunity for the Quaker-Tropicana-Gatorade (QTG) division of PepsiCo to invest in either or both of two small but fast-growing retail channels: the Dollar Channel and the Natural Foods Channel. The case gives an overview of PepsiCou0027s business strategy, focusing on health, wellness, and diversity and also prov...More

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