Discrimination through optimization: How Facebook's ad delivery can lead to skewed outcomes

Muhammad Ali
Muhammad Ali
Miranda Bogen
Miranda Bogen
Aaron Rieke
Aaron Rieke

arXiv: Computers and Society, 2019.

Cited by: 0|Bibtex|Views90
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Other Links: dblp.uni-trier.de|academic.microsoft.com|arxiv.org

Abstract:

The enormous financial success of online advertising platforms is partially due to the precise targeting features they offer. Although researchers and journalists have found many ways that advertisers can target---or exclude---particular groups of users seeing their ads, comparatively little attention has been paid to the implications of ...More

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