Ad Delivery Algorithms: The Hidden Arbiters of Political Messaging

Ali Muhammad
Ali Muhammad
Rieke Aaron
Rieke Aaron

web search and data mining, 2019.

Cited by: 0|Bibtex|Views62
Other Links: arxiv.org|academic.microsoft.com

Abstract:

Political campaigns are increasingly turning to digital advertising to reach voters. These platforms empower advertisers to target messages to platform users with great precision, including through inferences about those users' political affiliations. However, prior work has shown that platforms' ad delivery algorithms can selectively d...More

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