Purpose: The study aimed to analyze research on succession in family businesses that applied Grounded Theory (GT) method and propose a research agenda.Methodology: A systematic literature review was conducted using Scopus and Web of Science databases. Data analysis was carried out using two distinct approaches: the first explored the conceptual and theoretical aspects of the studies, while the second focused on the application of the GT method.Findings: The analyzed studies examined succession from different perspectives, identifying four thematic clusters: Family Businesses, Successors, Family, and Grounded Theory. This research explored succession stages and processes, successor development and leadership, family roles and influence, as well as intergenerational communication, conflicts, and decision-making. Based on these clusters, a research agenda was developed that offers insights into the field of family business succession through the application of the GT method. Despite the extensive literature, studies that generate theories or strictly adhere to the fundamental principles of GT remain scarce.Research implications: This study highlights research opportunities through the application of the GT method, contributing to a deeper understanding of the succession process in family businesses and the formulation of sustainable business policies.Originality: This study outlines pathways for future research in this field based on the four identified thematic groups, addressing research gaps, providing insights, and fostering continued investigations to support the development of family businesses.
Objetivo: Este estudo tem como objetivo compreender o impacto de fatores da complexidade na performance na tomada de decisão humana em um problema econômico (Knapsack Problem), correlato de inúmeras situações enfrentadas diariamente pelos indivíduos relacionadas à prática de administradores e gestores. Metodologia: A pesquisa empregou um delineamento experimental com 41 participantes, variando o número de itens e duas métricas de complexidade computacional, "input size" e "instance correlation". Foi avaliada a performance por meio da mensuração do desempenho de otimização, desempenho relativo, RT e confiança. Resultados: Os resultados evidenciam um impacto robusto da manipulação do número de itens, resultando na redução do desempenho de otimização e confiança e aumento do RT. Encontrou-se uma transição de fase para o desempenho relativo, na qual os sujeitos suportaram aumentos de 5 para 6 itens em detrimento de realizar a tarefa em maior tempo, no entanto, para 7 itens tal compensação não foi mais possível. A medida input size associou-se significativamente com todas as variáveis dependentes, sendo capaz de explicar 51,84% da variação RT. Implicações práticas: Esses resultados podem ser aplicados em áreas que envolvem decisões complexas, como alocação de recursos e planejamento logístico, tendo em vista que a pesquisa contribui para o entendimento de limitações cognitivas humanas, possibilitando o desenvolvimento de abordagens que reduzam erros e sobrecarga cognitiva.
Purpose: This article analyzes the academic production related to sustainable development and governance initiatives for sustainability in universities, focusing on environmental, social, and governance (ESG) issues and the sustainable development goals (SDGs).Methodology: A systematic literature review was conducted using the Web of Science database, covering publications from the last five years (2019-2024). The search utilized terms related to ESG and SDGs as keywords.Results: The article offers insights into the most current approaches and research agendas concerning ESG and SDGs in universities. Additionally, it examines the integration of Brazilian research within the global context, highlighting the main trends and theoretical contributions on this subject. Social and practical implications: The study can guide the formulation of policies and strategies in universities aiming to integrate ESG and SDGs into their operations and research activities. Originality: It contributes to the conceptual and theoretical field by mapping publications on ESG and SDGs in universities, employing a systematic approach to understanding trends and gaps in current literature. It underscores the position of Brazilian research in the international scenario of sustainable development within the academic context.
Purpose :This paper analyzes the elements of local knowledge in action in the case of the planning of the Quito metropolitan district in Ecuador from an intellectual capital-based view and indicates how these elements relate to each other and generate social value. Design/methodology/approach: The methodology combines a bibliographic review, the analysis of the municipality of Quito documentation, the observation of situation in 2014 and 40 semi-structured interviews. Findings: The findings indicate that human local knowledge, structural local knowledge, and relational local knowledge in action increase social value. Research limitations/implications: As it is a case, it can limit its generalization Social implications: The paper suggests actions to improve the use of local knowledge in the management of local entities Originality/value: The research presents different indicators of local knowledge in the territory according to an intellectual capital-based perspective. It demonstrates a dynamic that requires interrelated human, structural, and relational local knowledge.
Purpose: With the fourth industrial revolution, it becomes necessary to identify how companies are adapting to the use of technologies aimed at cyber-physical production systems. Therefore, this article aimed to develop a mathematical model to identify the degree of maturity of cyber-physical production systems. Design/methodology/approach: The methodology draws from theoretical definitions, followed by a survey, in which 61 medium and large companies from the South of Brazil in the textile and clothing sector participated. Afterwards, a mathematical model was developed with logistic regression. Findings: The results showed that the maturity level was classified as intermediate in the validated textile companies, with opportunities for advances in the implementation of real-time monitoring and other technologies of industry 4.0. This result was expected, given the field studies and observations with companies, which reveal that the mathematical model is valid and can be replicated in other organizations. Research limitations/implications: The restriction is that the model was tested in the reality of the Brazilian textile industries. Originality/value: The originality is to propose a model for using cyber-physical systems as a complement to decision-making in production scheduling with ERP that have finite capacity and thus adding an APS algorithm to assist in monitoring production.
Porpouse: The objective of this research is to examine the relationship between digital skills and satisfaction in the use of food delivery apps, when mediated by perceived quality. This quality is influenced by high demand and, consequently, by complaints and dissatisfaction with the use of these apps during the global crisis of the Covid-19 pandemic. Design/method/approach: A structural model was developed and empirically tested, based on digital skills and satisfaction with food delivery apps, mediated by quality, using data collected from 170 Brazilians between January and February 2023. Findings: The results showed that respondents only demonstrate satisfaction with food delivery apps if they perceive the quality of the apps, and for this to happen, the user must have digital skills. In other words, there is no satisfaction without perceived quality, and for quality to be perceived, digital skills are necessary.Originality/value: A first and second-order model encompassing digital skill level, perceived quality, and satisfaction can offer significant contributions to the literature. This is particularly true when considering digital skill level as a second-order construct, which can be reflective-formative or reflective-reflective. This construct is composed of dimensions such as platform navigation, functional use, creative skills, online problem-solving, social media engagement, and operational aspects. This approach enables a more comprehensive and accurate representation of the concept, overcoming the common limitation in the literature that often treats it as a one-dimensional construct. From a practical standpoint, this model provides valuable insights for organizations, digital platforms, educational institutions, and governmental bodies that need to adapt their services to audiences with varying levels of digital literacy. Furthermore, it deepens the understanding of user experience by demonstrating that perceived quality and satisfaction do not solely depend on product or service characteristics, but also on the individual’s digital competencies.
Purpose: This article seeks to analyze and describe the occurrence of the main aspects of the eight categories that make up the Sustainable and Responsible Leadership Framework, explained in the article, in the performance of leaders in a Brazilian agroindustry company. Design/Method/Approach: This is a qualitative, inductive, and descriptive study carried out by a case study in a company. Semi-structured interview script and non-participant observations were used. Content analysis was conducted by reading and consolidating interviews, as well as by descending hierarchical classification (DHC) of words using Iramuteq software. Findings: The main aspects identified in the interviews that make up the constructs sustainable and responsible posture of leaders are presented, highlighting the ethical posture when promising and fulfilling; care for goals and results, suppliers and customers, and the community; and respect for diversity. The presence of contemporary aspects of the Triple Bottom Line (TBL) was also examined in the leaders’ performance, but with greater emphasis on the Economic Pillar (Production). Practical implications: The study reinforces the importance of companies being aware of the sustainable and responsible posture of leaders in Brazilian agribusiness, a sector in constant transformation. Originality/Value: As a contribution, we propose a Sustainable and Responsible Leadership Framework and we indicate the main aspects of the performance of leaders as drivers for obtaining broad results in the TBL in agribusiness.
Propósito: O objetivo da pesquisa foi analisar o estado da arte sobre o fenômeno do corporativismo nas universidades federais, investigando como o tema é tratado na literatura acadêmica e suas implicações para a governança institucional.Metodologia: A pesquisa utilizou uma abordagem mista, qualitativa e quantitativa, com análise documental e estatística descritiva. Foram analisados 8 artigos sobre o tema, que foram organizados em 5 categorias temáticas através do software Iramuteq: Desenvolvimento de Competências dos Servidores, Valores Organizacionais, Instituição de Ensino Superior, Autonomia Docente e Gestão Democrática.Resultados: Dos 8 artigos analisados, 4 discutem o conceito de corporativismo. A categorização revelou que algumas categorias se sobrepõem, indicando que a autonomia docente está interligada com as dinâmicas institucionais e de gestão.Limitações da Pesquisa: A principal limitação foi o número restrito de artigos que atenderam aos critérios da pesquisa, o que limitou a profundidade da análise. Além disso, a pesquisa não incluiu dados de campo, o que poderia enriquecer os resultados.Aplicações Práticas: O estudo contribui para a gestão acadêmica nas universidades federais, fornecendo insights sobre como enfrentar os desafios do corporativismo, visando uma governança mais equilibrada e eficaz.Originalidade/Valor: A pesquisa se destaca pela originalidade, ao abordar um tema pouco explorado e oferecer uma nova perspectiva sobre o corporativismo nas universidades federais.
Purpose: The objective of this study is to investigate consumers’ perceptions of femvertising campaigns. Specifically, the study examined whether consumers perceive themselves as represented by campaigns and the positive and negative effects of these representations. Design/Methodology/Approach: The article is characterized as a qualitative research study of a descriptive nature, utilizing focus groups with an average of eight participants per meeting. To process the data, content analysis was conducted, with the categories of analysis including the profile of participants, women in advertising, female representation, femvertising, and the impact of femvertising on the relationship with the brand. Findings: Consumers stated that Avon uses a wide variety of female representations in its advertising campaigns, showcasing people with characteristics that are considered relatable, with which they can identify. These characteristics were cited as brand differentiators.Originality: This article contributes to helping companies understand women’s perceptions of advertising campaigns with feminist messages, as well as understanding consumer behavior and what positioning they want from brands.
Purpose: Xenocentrism, the tendency to prefer foreign brands over domestic ones, is prevalent in emerging markets such as Brazil and China. However, few studies have examined its determinants and impact on e-commerce. This study investigates the influence of xenocentrism on online purchase intentions, analyzing how product quality perception, country-of-origin image, purchasing power, status consumption, and social mobility aspirations shape this behavior. Design/methodology: A survey of 311 e-commerce consumers was conducted, and linear regression analysis was carried out. Findings: The analysis confirmed that higher xenocentrism is associated with greater purchase intentions for foreign brands. Psychographic characteristics such as status consumption, perceived inferiority, and brand image significantly contribute to this phenomenon. Research implications: The findings expand the literature on digital consumer behavior, providing strategic insights for global brands and e-commerce platforms. Originality/value: The study highlights the importance of brand positioning, global identity construction, and leveraging psychographic attributes to attract xenocentric consumers.
Purpose/objective: This study examines the application of the Cooperative Competitiveness Index (CCI) Model as a tool for measuring the competitiveness of agro-industrial cooperatives. Design/methodology/approach: This study investigated two cooperatives by analyzing key sub-factors and drivers of competitiveness, using one as a benchmark and the other as the subject of assessment. Quantitative sub-factors were compared between the cooperatives, while qualitative ones were evaluated through a structured questionnaire with closed yes/no questions. Findings: The results indicate that the assessed cooperative demonstrates local-level competitiveness; however, it faces several challenges that require strategic improvements. The findings support the CCI Model as a viable and promising tool for enhancing competitiveness management in agro-industrial cooperatives. Research limitations/implications: This study considered only two cooperatives. Therefore, it is essential to further test this recent, promising tool (CCI Model) to ensure it provides practical management insights on aspects that cooperative management should focus on to improve the cooperative’s competitiveness. Originality/value: This is the first known application of the CCI Model in practice, yielding valuable insights for the management of agricultural cooperatives to enhance their competitiveness in their respective sectors.
Objetivo: Este estudo investiga a relação entre o disclosure ESG (Environmental, Social, and Governance) e o custo de endividamento de empresas brasileiras. Além disso, examina se a regionalidade exerce influência na obtenção de recursos de terceiros. Design/metodologia/abordagem: Analisou-se 576 observações-firmas-ano de empresas brasileiras, não financeiras, de capital aberto pertencentes à Bloomberg no período de 2016 a 2021, estruturadas em um painel dinâmico de System GMM (one ou two-steps). Quanto à regionalidade, adotou-se painel estático com efeitos aleatórios para investigar a influência das macrorregiões do Brasil no custo da dívida. Constatações: O disclosure ESG não apresentou relação negativa e significativa com o custo da dívida. Assim, não se pode inferir que os credores apreciam a transparência das informações ESG e recompensam as firmas que adotam tal prática com custos menores. Entretanto, notou-se diferenças entre as macrorregiões brasileiras no tocante ao custo da dívida. Implicações práticas: Compreender os efeitos do disclosure ESG no endividamento das empresas brasileiras permite o desenvolvimento de padrões para divulgações não financeiras, visando maior conformidade e transparência das iniciativas ESG. Isso melhora a comunicação com os investidores e a sociedade, refletindo em maior confiança e menores riscos associados às decisões de investimento. Originalidade/valor: Este estudo contribui para o avanço das pesquisas sobre disclosure ESG ao concentrar-se em um país emergente, onde as práticas ESG ainda são pouco aceitas. Ademais, explora o comportamento financeiro das empresas sob a ótica do custo da dívida, uma abordagem pouco explorada na literatura sobre o tema
Objective: Investigate whether there was a change in the pattern of investor behavior in the Brazilian stock market between Jan/2018 and Aug/2024. Design/methodology/approach: The study investigates the behavior of the financial volume of Bovespa standard contract investors (large investors) and Ibovespa mini future contract investors (small investors) in three periods: pre-crisis (2018–2019), Covid-19 crisis (2020–2021) and post-crisis (2022–Aug/2024). For data analysis, multiple linear regression is used. Results: The results indicate: a) the volume of the standard portfolio is not affected by savings or investment funds in the pre-crisis, competes with savings in the crisis and follows investment funds in the post-crisis; b) the volume of the mini futures contract follows the standard contract in the pre-crisis (herd effect), follows the opposite direction during the crisis and has no relationship after the crisis. Therefore, there is a diverse response from investors in different market conditions. The research limitations/implication: Focuses on only two types of investors and does not capture the motivations and/or subjective perceptions of investors. Practical implications: Assists in the development of risk mitigation strategies that promote a more resilient market. Social implications: By understanding changes in investor behavior in different economic scenarios and different types of financial products, it can guide them to avoid making the same mistakes in the future. Originality/value: The analysis of financial behavior in different investment sizes, different economic scenarios and different financial assets.
Purpose: This study aims to address gaps in the neuromarketing literature by performing a comprehensive systematic literature review (SLR) covering the field's theories, techniques, and methodologies. The goal is to overcome existing limitations related to sector specificity, limited article count, and narrow database selection, providing a broad and deep understanding of neuromarketing’s theoretical frameworks and applications. Design/methodology/approach: Using an SLR approach, this study examines 877 unique articles sourced from Scopus and Web of Science, selected based on relevance to neuromarketing theory. Through bibliometric analysis facilitated by the biblioshiny and Research Rabbit tools, the study identifies significant authors, documents, journals, collaboration networks, and thematic structures, culminating in a co-citation network and conceptual mapping of the field. Findings: Results indicate increased neuromarketing research, especially over the past five years. Key themes include consumer behavior, neuroscience integration, and ethical considerations. The study identifies three distinct research clusters focusing on neuromarketing’s intersection with neuroscience, sensory marketing, and consumer psychology. Key authors and publications are mapped, highlighting trends and emerging areas for future study. Originality/value: This research provides a comprehensive overview of neuromarketing literature, establishing foundational insights into theoretical and practical advancements. It also proposes a conceptual guide for future research avenues in neuromarketing, serving as a critical resource for researchers and practitioners seeking a structured understanding of this interdisciplinary field.
Finalidade/objetivo: compreender como os empreendedores culturais articulam a produção de animação em uma produtora cultural localizada no estado de Pernambuco, utilizando a Teoria da Recepção de Stuart Hall como base teórica. Desenho/metodologia/abordagem: Estudo qualitativo, com abordagem indutiva, baseado em um estudo de caso da produtora Mr. Plot, utilizando entrevistas e dados documentais, analisados com suporte do método de análise de conteúdo e software Atlas Ti. Constatações: Os empreendedores culturais adaptam a produção cultural às demandas do público por meio de discursos codificados, aliados à infraestrutura tecnológica e recursos humanos. O suporte de políticas públicas foi crucial para consolidar a produtora no mercado nacional, destacando o "Mundo Bita" como um produto cultural de impacto. Limitações/implicações da pesquisa: Os resultados refletem a análise de uma única produtora, limitando a generalização. Pesquisas futuras podem explorar outros contextos culturais e organizacionais. Contribuições práticas: Este estudo contribui ao demonstrar a relevância do alinhamento estratégico entre criatividade, inovação e práticas de gestão para o fortalecimento de empresas culturais no setor audiovisual. Evidencia-se o papel fundamental das políticas públicas no suporte à sustentabilidade e expansão dessas organizações, bem como o potencial da animação como instrumento para a preservação do patrimônio cultural e para a resposta às demandas contemporâneas do público. Originalidade/valor: Este trabalho contribui para o campo do empreendedorismo cultural ao explorar a produção de animação sob a ótica da Teoria da Recepção, demonstrando a relevância das práticas culturais articuladas com estratégias de negócios no contexto da economia criativa.
Finalidade: Este estudo visa analisar os principais conceitos, benefícios e desafios relacionados à Indústria 4.0 e sua relação com a Transformação Digital no setor industrial brasileiro, a partir de uma revisão sistemática da literatura entre 2019 e 2024. Metodologia: Utilizou-se o protocolo PRISMA para condução da revisão sistemática, com buscas nas bases Scopus, Web of Science e SciELO, resultando na seleção de 42 artigos. A análise foi orientada por marcos teóricos como Verhoef et al. (2021), Schwab (2016) e Rogers (2019). Resultados: Os achados demonstram que a Indústria 4.0 tem impulsionado a Transformação Digital por meio da adoção de tecnologias como Big Data, IoT, computação em nuvem e inteligência artificial. Os estudos destacam ganhos em eficiência, sustentabilidade e competitividade, mas também revelam lacunas, como dificuldades de adoção por pequenas empresas e desafios na requalificação da força de trabalho. Implicações Sociais e Práticas: A pesquisa aponta a necessidade de políticas públicas de incentivo, formação profissional contínua e estratégias de integração tecnológica para viabilizar a transformação digital em diferentes setores industriais. Originalidade: O estudo contribui ao consolidar uma visão atualizada e sistematizada sobre os pilares da Indústria 4.0 e os estágios da Transformação Digital, além de identificar lacunas e propor uma agenda para futuras pesquisas no contexto industrial brasileiro.
Purpose: Do technology companies truly adopt horizontal management models? This study aimed to analyze the level of autonomy of individuals in the decision-making process within technology companies, identifying forms of control and contradictions in the interviewees' discourses, through the lens of Adorno's Negative Dialectics. Methodology: The interviewees consisted of 16 professionals working in technology companies, occupying various positions such as founder and partner, CEO, manager, analyst, software developer, among others. Findings: The results indicate, firstly, that even in organizations characterized by higher levels of horizontal management, where greater autonomy of individuals is presumed, some form of "authority" is still observed. The data also reveal that the autonomy of individuals in these technology environments is closely related to the technical competence of the professionals in their respective fields. Finally, it was found that some managers advocate for the autonomy of their employees but still seek to maintain control through various mechanisms, such as budget centralization; management by objectives; creation of formal and standardized structures; and attempts to copy and replicate American management models adopted by companies in Silicon Valley. Originality: In the national literature, there was no national study that sought to analyze horizontal management in the context of technology companies from the perspective of Adorno's Negative Dialectics. In this sense, this study was able to promote a deeper and more critical analysis of the dynamics of power and authority within technology organizations.
Purpose: This article aims to analyze the adoption stage of smart contracts in the most representative South American countries, considering legal, institutional, technological aspects and ongoing practical initiatives. Methodology: The study adopts a qualitative approach, based on documentary and bibliographic research. Legislation, court decisions, bills, governmental and business initiatives in seven South American countries were examined. Data collection involved official primary sources and a structured digital survey. Findings: The findings show that all analyzed countries legally recognize electronic signatures, providing a favorable environment for implementing smart contracts, even in the absence of specific legislation. Brazil stands out with bills under discussion. Colombia, Peru, and Paraguay present significant pilot initiatives in both public and private sectors. Contributions: The study proposes a comparative analytical model that synthesizes the maturity level of smart contract adoption in South America. By articulating legal, institutional, and technological dimensions, the article contributes to academic debate and provides insights for public policy and regulatory harmonization strategies.
Objetivo: Este estudo tem como objetivo avaliar a relação entre o Global Report Initiative (GRI) e os Objetivos de Desenvolvimento Sustentável (ODS) da Agenda 2030, tendo como enfoque publicações na plataforma Web of Science (WoS) que tratam do Brasil. Metodologia: A pesquisa possui abordagem qualitativa e estratégia exploratória. Foi realizada uma pesquisa bibliométrica na plataforma WoS, com posterior análise descritiva, com a produção de mapas e clusters utilizando o software VOSViewer. Resultados: Há na base WoS importante volume de publicações que abordam separadamente os temas GRI e ODS e uma quantidade consideravelmente menor de artigos publicados que tratam os dois temas em conjunto. Há um relevante destaque para a relação entre GRI e ODS no setor portuário. No universo dos 17 ODS, apenas alguns são abordados nas publicações de acesso aberto. O Brasil destaca-se entre os países que publicaram artigos relacionando os temas em conjunto, indicando sua importância na pesquisa e publicação de estudos relacionados ao desenvolvimento sustentável. Implicações práticas: Buscou-se quantificar e caracterizar as publicações que abordam os temas, analisando a natureza dos artigos publicados, predominância de temas, autores, países e instituições em destaque, proporção de artigos que abordam em conjunto os dois temas, quais são os ODS mais abordados nas publicações que trabalham o GRI como objeto de pesquisa e, qual a relevância do Brasil no contexto de pesquisa e publicações sobre os temas. Originalidade: Há poucos estudos que abordam simultaneamente os dois temas aqui tratados. Portanto, o estudo busca preencher uma lacuna encontrada na literatura científica.
Purpose: To identify characteristics of the resilient behavior of self-employed entrepreneurs in contexts of uncertainty. Design/methodology/approach: A Systematic Literature Review (SLR) was conducted based on the PRISMA-ScR protocol, using articles published between 2020 and 2025 from the Scopus and Web of Science databases. After applying filters, removing duplicates, and screening, 49 studies were qualitatively analyzed and organized into thematic clusters using Vosviewer software. Findings: Four dimensions of resilient behavior were identified: (1) intrapersonal resilience, related to emotions, attitudes, and beliefs; (2) strategies and proactiveness, associated with anticipating action and innovation; (3) coping with extreme adversities, such as the COVID-19 pandemic; and (4) connections, involving support networks and the use of technologies. The most recurrent characteristics include self-control, persistence, adaptability, positive attitude, faith, optimism, and seeking support, manifested in a combined and contextual manner. Research limitations/implications: Scarcity of studies dedicated exclusively to self-employed entrepreneurs, suggesting the need for further qualitative research. Practical implications: The findings can guide public policies and training programs that, in addition to technical skills, also foster socio-emotional and adaptive abilities. Social implications: By highlighting the importance of resilience, the study contributes to initiatives that support the sustainability of self-employed businesses, strengthening their economic and social role. Originality/value: Systematizes recent evidence on entrepreneurial resilience, detailing dimensions and strategies, and emphasizing the relevance of emotional and contextual aspects for survival and growth in uncertain environments.
