The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association (ASMA), which is a scholarly organization that builds research partnerships between faculty and students. ASMA also facilitates connections between sport management faculty and students studying sport and practitioners working in the sport industry. In 2026, the annual conference was hosted by Temple University. Highlights from the annual conference include Dr. Robin Hardin from the University of Tennessee receiving the ASMA Distinguished Service and Mentorship Award and Drs. Corr, Petersen, and Stokowski becoming ASMA Research Fellows.
Despite widespread recognition of campus recreation as a key contributor to student well-being, many university students remain underactive, even when programming is available. This study explores student-generated strategies for improving participation in campus recreation, drawing on open-ended responses from 182 undergraduates at a large Canadian university. Using thematic content analysis and chi-square comparison, we examine how suggestions differ between students who report being sufficiently active and those who do not. Seven core themes emerged, with underactive students more likely to identify structural barriers such as inconvenient scheduling, limited facility access, and insufficient communication. These suggestions are interpreted through the Leisure Constraints Model and the concept of constraint negotiation, offering insight into how students envision institutional change. Rather than passive recipients, underactive students articulated concrete strategies for engagement, highlighting the need for responsive programming that aligns with student-identified needs. The findings support a shift toward inclusive scheduling, targeted promotion, and participatory planning as mechanisms for increasing equity in campus recreation. Implications for theory, policy, and practice are discussed.
Generative artificial intelligence (GenAI) is reshaping how sport management educators design assignments, evaluate student work, and develop professional competencies. This article presents a practical pedagogical framework that integrates GenAI tools within the Design Council's Double Diamond process—Discover, Define, Develop, and Deliver—to scaffold student thinking across project-based courses. Rather than positioning GenAI as a replacement for student reasoning, the model treats it as a collaborator in roles such as a research assistant, clarifier, creative teammate, and editor. Fluency in prompt engineering is developed progressively through structured exercises that emphasize verification, iteration, and critical evaluation of model outputs. Two complementary assessments—the Prompt and Decisions Portfolio and the Interactive Oral—ensure that authorship, reasoning, and adaptability remain central to evaluation. Aligned with guidance from UNESCO, the U.S. Department of Education, and the NIST AI Risk Management Framework, this approach equips sport management students to engage GenAI ethically, transparently, and with sustained human judgment.
