The forecasting of International Expo tourism using quantitative and qualitative techniques
Tourism management, pp. 1084-1098, 2008.
This study predicts the number of visitors to an international tourism Expo to be held in Korea in 2012, an unprecedented event for the host city. Forecasting demand for such a mega-event has received only limited attention in the literature. Unlike most studies forecasting international tourism demand, forecasting Expo demand involves us...More
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