Cross‐Functional Integration Revisited: Exploring the Conceptual Elephant

Despite multiple decades of previous research, cross-functional integration (CFI) remains a poorly understood concept. We argue for definitional clarity to differentiate CFI from other related concepts, such as interfirm integration or supply chain integration. We also argue for theoretical grounding to provide context for understanding the role of CFI within a firm as well as between firms. This article provides a foundation for researchers to move forward in creating a broader understanding of CFI as a focal construct of interest within the supply chain domain.