A Mobile Tourist Guide

In May 2005 the SITMO project came to an official end. During 20 months the consortium was intensively working on the project idea of developing and deploying an electronic mobile system for Bilbao city travellers. The vision of the SITMO project was to offer tourists a broad array of location based information and services during their city breaks by providing them an end to end advanced mobile tourism device that would become an automated mobile tourist guide. SITMO business model offered a complete innovative and customised service for clients and tourists, adding value to the tourism value chain. Another key aspect of SITMO was that it would also help to promote the use of 2.5/3G cellular networks in the Spanish market. With these overall objectives in mind six companies from different branches came together to put into practise the innovative and future orientated mobile business idea.