M2GCF: A multi-mixing strategy for graph neural network based collaborative filtering.

Graph Neural Networks (GNNs) have been successfully used to learn user and item representations for Collaborative Filtering (CF) based recommendations (GNN-CF). Besides the main recommendation task in a GNN-CF model, contrastive learning is taken as an auxiliary task to learn better representations. Both the main task and the auxiliary task face the noise problem and the distilling hard negative problem. However, existing GNN-CF models only focus on one of them and ignore the other. Aiming to solve the two problems in a unified framework, we propose a Multi-Mixing strategy for GNN-based CF (M2GCF). In the main task, M2GCF perturbs embeddings of users, items and negative items with sample-noise by a mixing strategy. In the auxiliary task, M2GCF utilizes a contrastive learning mechanism with a two-step mixing strategy to construct hard negatives. Extensive experiments on three benchmark datasets demonstrate the effectiveness of the proposed model. Further experimental analysis shows that M2GCF is robust against interaction noise and is accurate for long-tail item recommendations.