Linking resource bundling and logistics capability with performance: study on 3PL providers in India

Purpose This study examines the effect of human and technological resource bundling on the financial and non-financial performance of third-party logistics (3PL) firms in India. Design/methodology/approach For achieving the research aim, 248 practitioners from India based 3PL firms were surveyed. The relationships between human and technology resources and firm performance were examined using structural equation modelling (SEM). Findings The results of empirical tests revealed that human and technological resources significantly enhance the performance of the 3PL firm. However, the firm's logistic capabilities related to track and trace, order management and final assembly do not mediate this relationship. Originality/value This study contributes by examining resource bundling in India's 3PL industry using empirical data and providing knowledge of the relationship between resources and business performance. It guides managers to consciously develop resource capabilities that influence firm performance.