Primary Perspectives in Meme Utilization as a Digital Driver for Medical Community Engagement and Education Mobilization: Pre-Post Study.

Darrel Wang,Neha Balapal,Amala Ankem,Saishravan Shyamsundar,Adarsh Balaji,Jasmine Kannikal,Marlie Bruno,Shuhan He,Paul Chong

JMIR human factors（2023）

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摘要

The use of memes may provide a medium for social media engagement (likes, comments, and shares) while influencing viewers to pursue a proposed action, such as e-training registration.

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DEA X-waiver,Facebook,Instagram,MAT,OUD,Twitter,advertisement,advertising,awareness,buprenorphine,campaign,continuing education,e-learning,e-training,engagement,marketing,medical education,meme,opioid,opioid use disorder,outreach,promotion,social media,waiver

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