What black people value when white people confront prejudice

Previous research in psychology has focused on how confronting racial prejudice affects White people - White perpetrators and bystanders - and reduces their prejudice. We shift the focus to Black people - Black people targeted by prejudice and Black observers - and examine how Black people perceive White people's confrontations. Two hundred forty-two Black participants evaluated White participants' responses to anti-Black comments (i.e., confrontations), which were text-analyzed and content-coded to identify the characteristics that Black participants valued the most. Analyses revealed that Black participants valued confrontations that were coded as direct, targeting the action, labeling the prejudiced action as such, and connecting individual acts of prejudice to systemic racism. Notably, this style of confrontation is not what research suggests is best for White people, for reducing Whites' prejudice. Accordingly, the present work contributes to our understanding of confronting prejudice and the value of centering Black experiences and perspectives rather than White comfort and prejudice.