The Effects of In Game Factor on Motivation

In general, there are several types of feedback provided in the game, and game users feel the fun of the game and use it continuously through such feedback. In this study, in order to minimize the defection of game users, a study was conducted to find out what customized feedback should be provided to users. To find out how motivation and positive emotions was expressed according to the level of achievement of users and the type of feedback, the goal pursuit methods were applied to the game as feedback, and the actual game was produced and analyzed by dividing the group according to the level of achievement. As a result, high scorers—professionals—have 'committed' feedback that gives them an overall score so they can check their efforts, and 'progress' feedback that lets them know they're reaching their goals, with similar levels of motivation and emotion in all conditions. Although they showed a positive emotional level, the low scorers, who can be called novices, showed a low level of motivation in the commitment feedback and a high level of motivation in the progress feedback. As a result of this study, it was discussed that different types of feedback should be presented according to the types of users.