Poetic Dwelling Models for Business

The core of today’s market metaphysics is the calculative thinking which considers everything as a marketable resource. This position is highly destructive both for the subject and the object of economic activities. To preserve nature and satisfy real human needs, gentle, careful ways of undertaking economic activities are needed. Poetic dwelling models inspired by the arts can inspire organizations and people to transform themselves into responsive and caring agents. The great paradox of values is that if utility considerations precede beauty and ethics, then utility itself will be destroyed. If we wish to live in a sustainable and human world, we should prioritize beauty and ethics over utility.