The ISG business school or Institut Superieur de Gestion, is a major business school, based in Paris, France.It was founded in 1967 by a group of French CEOs led by Pierre-Alexandre Dumas.In 1983, ISG opened its own campuses in New York and Tokyo. Nowadays ISG is associated with more than 160 universities on the 5 continents.ISG delivers BBAs and MBAs. Majors of the Grande Ecole master are Marketing, Finance, Technology and Luxury management.ISG is fully accredited by the french ministry of education to award degrees on behalf of the state.ISG has 10 campuses across France and Europe and is a member of the IONIS Education Group, the largest private group in France in terms of student population and endowment.ISG is member of AACSB, EFMD, CLADEA, AMCHAM, UGEI, CGE.
This study examines how digital sustainability communication influences green purchase intention and investigates the role of green trust within the Stimulus–Organism–Response framework. Specifically, it assesses whether green trust mediates the relationship between digital sustainability communication and sustainable consumption intention. A quantitative cross-sectional survey was conducted among digitally active consumers exposed to online sustainability messaging. Data was analyzed using Partial Least Squares Structural Equation Modeling with bootstrapping procedures to evaluate direct and indirect relationships among digital sustainability communication, green trust, and green purchase intention. The results indicate that digital sustainability communication significantly enhances green trust and directly influences green purchase intention. Although green trust is positively associated with purchase intention, its mediating effect was not statistically supported at the conventional significance level. The cross-sectional design and reliance on self-reported data limit causal inference. Future research should employ longitudinal or experimental approaches and explore contextual moderators that may strengthen the trust–intention relationship. The study refines the application of the Stimulus–Organism–Response framework in digital sustainability contexts. This research contributes by empirically testing a parsimonious structural model linking digital sustainability communication, green trust, and purchase intention. The findings provide nuanced insight into the role of trust and highlight the strategic importance of credible digital sustainability communication in climate-conscious markets.
The series Wednesday (2022-) has been one of Netflix’s biggest hits, and a hit with teenagers especially, in the US, and worldwide. Its eponymous teenage heroine is shown to be someone outside the norm, from a family of monster-like people It has also become a socio-cultural phenomenon. Excerpts, like the dance scene, have gone viral and inspired people to replicate them and be “non-conformists.” But how does Netflix depict this popular non-conformity? This “difference”—or what it means to be a “weird girl” or an “odd girl”, to live as a girl on the margins—is not being defined by the margins, or actual “outcasts”, but by men, working for the powerful juggernaut Netflix, which styles itself as the world’s first international TV network, and has exceptional reach and power, as it broadcasts its media products all over the world, simultaneously, in many languages, at once The creative choices behind the depictions on Wednesday are partly attributed—not only to human creativity or caring about empowerment and valorizing the “weird” girl—but to algorithms and AI that aimed to give viewers a form of palatable, popular “weirdness.” It would thus be interesting to examine Wednesday as media content that targets young viewers, and the messages about normative and non-normative, and marginal, and non-marginal, girlhood that the series is transmitting worldwide.
This paper uses the fixed-effect model, the S-GMM, and the Kinky least square method to investigate the effect of green finance on sustainable industrialization for a panel of 56 developing countries over the period 2000-2021. Accordingly, we propose a per region panel data analysis of the relationship between green finance and sustainable industrialization for three different regions: Africa, Asia, and South America. Our findings show that green finance contributes positively and significantly to improving sustainable industrialization in most of the developing countries under consideration, but that the effect is more pronounced for Asia and South America. This suggests that for a robust environmental result, these developing countries should make greater use of environmentally friendly sources of finance, which can help to reorient their industries toward greater sustainability as well as fight the main economic challenges: unemployment, poverty, inequality, and social injustice.
