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    Journal of Global Fashion Marketing

    Journal of Global Fashion Marketing

    JournalISSN 2093-2685eISSN 2325-4483中科院 管理学 3区

    年发文量

    研究主题

    论文(427)

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    1When Sustainability Meets the Wallet: Economic Trade-Offs in Consumers’ Willingness to Pay for Sustainable Fashion
    Celso Augusto de Matos, Filippo Visintin,Marcelo Curth
    2026
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    2How Do Virtual Influencers Persuade Consumers’ Purchase Intention in Luxury Branding? the Interactive Role of Anthropomorphism, Realism and Coolness
    Athena Wei Chee Chong,Isaac Cheah, Ying, Ching Seng Yap
    2026
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    3Minimalistic Consumption and Luxury Brands: A Review and Directions for Future Research
    Charles R. Taylor,Aniruddha Pangarkar
    2026
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    4Strategic Spontaneity and Cognitive Buffering in Ultra-Fast Fashion Consumption: Extending the S-O-R Framework Through Dual-process Theory
    Finela Quiambao, Caroline Swee Lin Tan,Saniyat Islam
    2026
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    5Extending Luxury into the NFT Marketplace: the Role of Category Typicality, Brand Prominence, and Visual Quality
    Wenna Han,Hanna Lee,Yingjiao Xu, Xiaohan Lin
    2026
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    立即登录,查看全部 427 篇论文

    高被引作者

    作者引用发文
    Eunju Ko101223
    angella jiyoung kim5321
    Klaus Heine3623
    Kyung Hoon Kim25311
    Kim K. P. Johnson25212
    Shu-Chuan Chu2292
    Sara Kamal2292
    Jonas Hoffmann2156
    Michel Phan2132
    Simone Guercini19310

    高产作者

    作者引用发文
    Eunju Ko101223
    Kim K. P. Johnson25212
    Kyung Hoon Kim25311
    Simone Guercini19310
    Raffaele Donvito1408
    Charles R. (Ray) Taylor666
    Andrea Runfola746
    Arch Woodside486
    Pekka Mattila1636
    Jonas Hoffmann2156

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