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    Agricultural Socio-Economics Journal

    Agricultural Socio-Economics Journal

    JournalISSN 2252-6757

    年发文量

    研究主题

    论文(272)

    排序
    1INFLUENCE OF STORAGE SYSTEMS ON GRAPES VALUE CHAINS IN DODOMA RURAL FARMERS
    Hamisi K Sama

    Grapes cultivation in Dodoma Rural stands as a cornerstone of agricultural activity, emblematic of the region's agrarian heritage and economic potential. The multifaceted dynamics of the grape value chains in Dodoma Rural epitomize a complex interplay of agricultural, economic, and social dimensions. The research aims to provide actionable insights on influence of storage systems on grapes value chains in Dodoma rural farmers. A total of 133 respondents took part in the study through stratified random sampling, where data were analysed by descriptive, correlation analysis and regression analysis. The results suggests that increases in storage systems are associated with increase in the Grapes Value Chains and that improvement can increases motivation for increase of the grape production and cultivation to Dodoma rural farmers.

    2024
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    2FORECASTING FUTURE PRODUCTION TREND OF DRAGON FRUIT IN REGION 10, PHILIPPINES
    Joemar Dayham Javier

    This research provided an in-depth analysis of the future production trends of dragon fruit in region 10, Philippines, using secondary data from the Philippine Statistics Authority. Employing statistical methods like descriptive statistics, trend analysis, time series analysis, ARIMA modeling, and cross-validation, the study revealed a steady increase in dragon fruit production from 2012 to 2022. It forecasted continued growth based on linear regression but cautioned about potential declines as indicated by ARIMA modeling. The research underscored the necessity of appropriate modeling for accurate forecasts and highlighted the influence of external factors on production trends. It aimed to guide farmers, policymakers, and stakeholders in strategic decision-making for the region's dragon fruit industry.

    2024
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    3THE EFFECTS OF MARKETING MIX ON PESTICIDE PURCHASING DECISIONS THROUGH BRAND IMAGE AMONG RICE FARMERS IN KANOR SUB-DISTRICT, BOJONEGORO DISTRICT
    Betty Nur Indah Sari,Budi Setiawan,Fitria Dina Riana

    One of the regencies in East Java, Bojonegoro Regency, also relies on the agricultural sector to drive the economy after the oil and gas sector. One of the sub-districts that has productive land with a high contribution to rice production is Kanor sub-district. Because it is located on the banks of the Bengawan Solo river, the land in the sub-district is often threatened by pest attacks and affected by flooding. In an effort to prevent and treat pests, rice farmers in Kanor Sub-district choose to use pesticides because it is easier. Without the use of pesticides, the damage caused by pests causes a threat that suppresses rice productivity. On the other hand, the use of chemical pesticides without strict control and guidance also poses risks to the health of the population and the environment as well as damage to paddy fields due to nutrient depletion. Therefore it is important for farmers to choose the right pesticide product so as not to cause losses. Farmers' decisions to buy pesticide products are influenced by several different preferences, but specifically an important factor in influencing purchasing decisions is the marketing mix carried out by pesticide producers. On the basis of these findings, this study adopts the marketing mix variable as a predictor to explain farmers' pesticide purchasing decisions. The marketing mix referred to in this study is product quality, price, place and promotion. This research is expected to be one of the means for companies engaged in pesticide products in predicting the marketing mix which is often an important factor for farmers in deciding to choose pesticide products.

    2024
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    4PROFITABILITY OF SHEEP FINISHED ON MIXED SWARD DIETS IN KAJIADO COUNTY, KENYA
    Benson Mulei, Simon Kuria, John Manyeki, Annastacia Maweu

    Availability of economical and easily accessible feeds that are high in both quantity and quality is a crucial factor in sustainable livestock production. The study aimed at determining the profitability of finishing sheep by supplementing using protein rich leguminous feeds. In a completely randomized experimental design, a group of 18 mass selected dorper yearling sheep, aged 17-19 months and an average body weight of 20.5±2.9 Kgs were assigned into 6 diet experimental units of 3 animals each. Analysis of variance and economic analyses showed Bush rye+Desmodium and African fox tail+Lucerne diets as the leading with net weight gain of 3.0±0.7 Kgs and 2.8±0.5 Kgs and profitable returns of Ksh 65,979.00 and Ksh 30,906.00 respectively for 100 units’ sheep establishment at the market live body weight price of Ksh 400/kg. Selection of a cost effective legume and right breed and genetics of the animal was an essential consideration for enhanced enterprise profitability.

    2024
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    5IMPLEMENTATION OF MARKETING MIX AND PURCHASING DECISIONS OF WINGKO BABAT AND PURCHASE INTENTION(on Wingko Tripe Products "dua Kelapa Muda")
    Zeki Kurniawan,Budi Setiawan,Fitria Dina Riana

    The marketing strategy for Wingko Babat Dua Kelapa Muda products needs to be adjusted to market changes based on consumer behavior analysis, to increase sales of the company's products. The aim of this research is to implement the marketing mix and purchasing decisions for Wingko tripe as well as purchase intentions for Wingko Tripe Brand Dua Kelapa Muda products. The method in this research uses a descriptive method with primary data obtained from the results of Likert scale data collection. The results of the descriptive analysis show that the marketing mix in the Product aspect has a value of 3.55 which means high, the Price aspect has a value of 3.43 in the high category, the Place aspect has a value of 3.35 in the high category, the Promotion aspect has a value of 3.18 in the high category moderate, the People aspect has a value of 3.16 in the medium category, the Physical Evidence aspect has a value of 3.39 in the medium category, the Process aspect has a value in the medium category, the Purchase Intention aspect has a value of 3.6 in the high category, and the Purchase Decision aspect has a score of 4.3 in the very high category.

    2024
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    高被引作者

    作者引用发文
    Sujarwo Sujarwo17610
    Nuhfil Hanani13118
    Rosihan Asmara537
    Kuntoro Boga Andri462
    Rita Hanafie462
    Ratya Anindita4520
    Jabal Tarik Ibrahim294
    Condro Puspo Nugroho277
    Fitrotul Laili278
    Suhartini263

    高产作者

    作者引用发文
    Ratya Anindita4520
    Nuhfil Hanani13118
    Budi Setiawan917
    Sujarwo Sujarwo17610
    Agustina Shinta Hartati Wahyuningtyas89
    Abdul Wahib Muhaimin79
    Fitrotul Laili278
    Djoko Koestiono28
    Silvana Maulidah67
    Rosihan Asmara537

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