Rural commercial banks with an indispensable part of China ' s financial system, are from the early reform of rural credit cooperatives, but compared with other early development of banking institutions, in addition to the weak foundation, and in some management system, risk prevention and control, business innovation ability, talent shaping and training, market strategy, there are still many deficiencies and gaps.SYNSH chooses reasonable development strategy and implementation measures to establish the long-term strategic development thought.This paper first expounds the background and significance of selecting development strategy and implementing research, and then analyzes the research status at home and abroad.SYNSH is selected as the research object, and its development strategy selection and competitiveness are screened and established.Based on the DELPHI-SWOT hybrid analysis model, the internal and external development factors and related development strategy indexes of SYNSH are analyzed.Finally, the development strategy and implementation safeguard measures are determined to promote the high-quality development of SYNSH.