Purpose Digital technologies, such as big data and artificial intelligence, significantly impact entrepreneurial activities worldwide. However, research on entrepreneurial activities enabled by digital technologies is fragmented, divergent and delayed. This study aims to provide a structured review of digital entrepreneurship (DE) to identify status, hotspots, knowledge structure, dynamic trends and future developments in this field. Design/methodology/approach The bibliometric analysis was applied to offer a technological review on DE. In total 704 publications and their 34,083 references from Web of Science were retrieved as the sample set. Basic characteristics of publications, including the most influential documents, authors, journals and countries, were obtained. Then, co-citation and co-occurrence analyses were conducted to sketch the contours of the structure and evolution of DE. Findings DE has attracted increasing attention in the past three decades, especially after 2013. There are dozens of countries, hundreds of journals and more than 1,000 authors that have contributed to this field. Based on keyword co-occurrence clustering and co-citation clustering, the authors proposed a 3E (empower, evolution and ecosystem) framework of DE to facilitate an interdisciplinary dialogue for evidence-based policymaking and practice. In the future, researchers need to pay more attention to theoretical research and study DE from a holistic and dynamic perspective with consideration to the negative impact of digital technology on entrepreneurial activities. Originality/value This study draws an outline of the global advance on DE research. It presents an opportunity to comprehensively understand the contemporary achievements, the march of knowledge and the logical venation underlying academic developments as well as foundations for policymaking.

The march toward fusing business with sustainability is articulated with the hope of offering solutions to global environmental degradation. Green innovation is often regarded as an effective strategy to induce double externality with positive innovation and environmental spillovers. Despite numerous research works on determinants of green innovation, the key question, however, whether and how organizational improvisation exerts its influence on innovatively being green is still unsolved. On this basis, the current study seeks to demonstrate a connection between organizational improvisation and corporate green innovation. According to the presented theoretical framework, organizational improvisation, which serves as a catalyst for improving learning processes, promotes green innovation. Furthermore, dynamic capabilities mediate this relationship, and top management risk aversion could weaken the successful transformation of substantive innovation and being green. Empirical evidence is found based on a sample of Chinese manufacturing firms with a moderated mediation analysis. These results extend the understanding of the role of improvisation in green achievements towards the fusion of unplanned change and order.

Building on the tenets of the combination of institutional and resource-based views, this study aims to shed light on how a firm could benefit from implementing a strategic stance toward exploiting green-related opportunities. Our model integrates ‘too-much-of-a-good-thing’ (TMGT) and ‘too-little-of-a-good-thing’ (TLGT) effects to formulate green business strategy and how this, in turn, influences substantive performance. The association is empirically manifested in a horizontal S-curve, which at first shows that firm performance declines with initially going green, follows by a positive relationship between increasing green business strategy and firm performance, then declines at very high levels of green pursuit. Additionally, the S-curve relationship between green business strategy and firm performance is positively moderated by internal absorptive capacity and external public environmental concern. These findings offer relevant information for a finer-grained interpretation of how and when it pays to be green.

The march toward marrying good business practice with sustainability in the global marketing contexts is articulated with the hope of decoupling consumption and affluence from environmental deterioration. However, the key question, whether and how chief executive officers' (CEO) psychological characteristics exert its influence on corporate marketing activities with relation to environmental conservation, is still unsolved. The current study aimed at examining how the personality traits of CEOs affect corporate green marketing program (GMP), with primary regard to CEO narcissism. On the basis of a moderated mediation analysis on a batch of survey data from a sample of manufacturing firms in China, the findings showed that narcissistic CEOs are often associated with the higher level of the corporate green marketing program. Besides, corporate environmental strategy (ES) plays a role of mediator in the relationship between CEO narcissism and the implementation of green marketing. Furthermore, regulatory pressure not only significantly drives corporate environmental strategy and green marketing program but also moderates the relationships among CEO narcissism, corporate environmental strategy, and green marketing program. This study shines light on the establishment of management mode, which could illuminate both business practitioners and policymakers on the governance of sustainability.