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Yulei (Gavin) Zhang is the Franke Professor and Associate Professor of information systems in the W.A. Franke College of Business at Northern Arizona University. He received his Ph.D. in management information systems from the University of Arizona. His research interests include social computing and social media analytics, text and Web mining, knowledge management, and information technology adoption. His research has been published in Journal of Management Information Systems , Decision Support Systems , Information Systems Frontiers , Journal of the American Society for Information Science and Technology , and other journals.
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