The current study's primary goal is to investigate the factors of tourist behavior in the context of creative tourism and determine their relationship with revisiting intention. The current investigation is exploratory-cum-descriptive. A purposive sampling technique was used to collect the data from tourists who visited Kashmir Valley for Creative Tourism purposes. A total of 388 usable responses were received after distributing 543 questionnaires. The data was collected using a self-administered questionnaire based on a five-point Likert scale, and the purposive sampling method was employed. The data were screened, processed, and analyzed using SPSS 22.0 and SmartPLS 4.0. The investigation showed that motivation, experience, and perceived value of tourist behavior positively affect the revisiting Intention. Furthermore, the findings showed that active participation moderates the relationship between tourist behavior and revisit intention. The report also suggests that the Kashmir valley might be promoted as a unique tourist destination due to its cultural diversity. Thus, the tourism planners of the Kashmir Valley should promote it as a creative destination because of its unique opportunities.
This research aims to analyze the place of Zoroastrian tourist attractions in developing the Iran's tourist industry. For this purpose, indicators were extracted by using a library method, mix method and consult with experts. T-Test and statistical analysis have been used to find the answers for the research questions. The results show that the Zoroastrian tourist attractions normally effect the development of tourist industry in Iran. Regarding the physical attractions, the states of Yazd, Fars, and Kermanshah, respectively, have the highest number, the states of Alborz, Golestan, Qazvin, and North Khorasan have the least number and finally the states of Qom, South Khorasan, Lorestan, Mazandaran, and Hormozgan have no tourist attractions. Also, among the considered places, the Centenarian Fete in Cham village in the state of Yazd has the most significant and the Fire Temple in the state of Kerman has the least effect on developing the tourist industry in Iran. All the chosen attractions are effective on all the criteria of developing the tourist industry except the dungeons of Yazd which have no effect on the criterion of "Injecting Happiness and Delight to the Society".
Matera, a medium-sized town in Basilicata, Southern Italy, was European Capital of Culture in 2019, at the end of twenty years of strong tourist flows growth. On the one hand, tourism development was perceived as a significant opportunity for economic development and urban and real estate renovation and enhancement. On the other hand, especially in the last years, tourism impacts were often considered excessive. First, there is a review of the most used terms to define the impacts of tourism, and a description of the context and the evolution of tourist flows in the city in the last twenty years. Then, the paper aims to explain the actual impacts of tourism on the urban environment, analyzing the spatial distribution of tourist attractions and accommodations, and the real estate market, taking into consideration also the role of accommodation booking and sharing platforms. The analysis partially confirms the worries about the negative externalities of tourism; nonetheless, it also scales them down, thanks to a more accurate investigation on the peculiarities and the potential of the city, which make it hardly comparable with other cities.
The aim of this study is to determine the factors that prevent the development of medical tourism in Antalya. To explore the current medical tourism trend, a qualitative procedure was adopted. Besides analyzing the current situation of medical tourism in Antalya through a systematic searching on the available information and publications, in-depth interviews were conducted to collect data from relevant authorities and representatives of medical tourism associations in this country. The data were derived from interviews with 42 key informants. Data analysis of the study was conducted through employing the software NVivo-11. Data gathered at the end of the study were grouped into 8 main themes and 40 sub-themes. The results show that insurances, language and communication, management, policies and rules, prices and treatments, structural, transfer and terminology problems are the main barriers to the development of medical tourism. Several strategies are required in order to address and combat these barriers, such as governmental support, ethical practices, pricing and enhance personnel linguistic competence on an international scale. In this context, the study is expected to contribute to national and regional planning on medical tourism.
CouchSurfing is a non-profit internet site through which people offer or get free lodging in the host’s home. The aim of the current article is to compare the various motivations of sharing behaviours occurring amongst Brazilian and Portuguese when guests, as far as the use of Couchsurfing as an alternative tourism activity is concerned. The current study offers a qualitative, exploratory and comparative approach addressing Brazilian and Portuguese guests. The results rely on 18 in-depth interviews with ten Brazilian and eight Portuguese guests. The content analysis was carried out based on theme categorization defined before data collection. As far as the similarities between the guests from both countries is concerned, the expectations of sharing cultural experiences and establishing social bonds, as well as the need to trust the host indicated the motivation to travel using the platform - this included both parties, the Portuguese and the Brazilians alike. Conversely, only the Brazilians indicated the motivation of use as means of reducing travel costs and meeting utilitarian needs such as sleeping. The study contributes to the sharing economy literature as it identifies that the Degree of Identification amongst the Peers, Perceived Risks, and Value Co-creation Perception are also elements that motivate sharing tourism.
