Compared to electronic commerce,mobile commerce has incomparable advantages in location,urgency and anytime,anywhere access.The paper summarizes the present situation and development trend of mobile commerce and data mining in domestic and international,propounds that collecting data sets through the network and data mining methods to study the user groups' features for the business enterprises.Through the mining and analysis of 1748 valid questionnaires it obtains the user groups' features which have used mobile commerce and have low cognitive and high willingness to use mobile commerce.The paper is thought to give reference to develop mobile commerce and realize precision marketing.

本文通过分析我国民营企业培训成果转化过程中存在的问题,从两个层次分析了造成目前我国民营企业培训成果转化率低这一问题的原因,及影响民营企业培训成果转化的因素,并就如何提高民营企业的培训成果转化率提出了几点措施建议。

本文运用案例分析的方法,通过对深圳XX公司现有普通员工薪酬设计的分析,找出造成公司人才流失问题的原因,并通过对比分析,提出合理的、公平的、有激励作用的薪酬结构。