Sustainable development offers the promise of economic prosperity into the future by recognizing the importance of sustaining the regenerative capacity of natural resources. Yet, current organizational practices are damaging the natural environment at such a rapid rate that economic development cannot be sustained. In response, many organizations have set targets to reduce their environmental and social impacts to past levels, aiming to restore historical baselines. While learning from the past is essential, we illustrate that an exclusive focus on the past for future actions can actually hamper progress toward sustainability. Instead, we advocate for a future-focused approach that inspires innovative new practices, with specific recommendations for business scholarship.
The field of Strategy has its origins in Business Policy, which emphasized how firms could pursue important social aims that individuals and governments could not pursue otherwise. This emphasis shifted in the 1970s as the field turned towards economics for insights. Strategy scholars began to address how market- and industry-level considerations, such as performance, price, and competition, were pursued by firms. By applying macro-level principles and assumptions analogically to a more micro-level of analysis, strategy scholars inadvertently committed what statisticians call an ecological fallacy. Educators and scholars in the field of Strategy started to accept the constructive consequences of growth, not only for the economy, but for every firm, without considering the implications for society and the natural environment. In so doing, Strategy scholarship inadvertently undermined its very ambition to advance social aims. Our Point advocates for reconsideration of the field's foundations so as to remediate the ecological fallacy and to address the climate and biodiversity crises. The goal is to offer a brighter and more relevant future for our discipline.
Research SummaryMany corporate groups have multiple layers with parent companies owning subsidiaries, which own other subsidiaries, and so forth, in a pyramid-like ownership structure. We argue that corporate groups perform their pollution-intensive activities at the lower levels of the corporate hierarchy to buffer the parent from pollution-related regulatory risks. Our analysis of 7400 US-based business establishments owned by the 67 largest US-headquartered chemical manufacturing corporate groups supported this argument. We also found that they were even more likely to do so in states with greater environmental stringency, whether it be in the home state of the parent or the host state of the subsidiary. Our research calls into question the effectiveness of environmental regulations if companies have the opportunity to shift polluting activities lower in their corporate hierarchy.Managerial SummaryMany commentators assert that firms offshore or outsource pollution-intensive activities to avoid environmental regulations. In this research, we suggest a third approach in avoiding environmental regulations: locating pollution lower in the hierarchy of multilayered corporate groups, which are companies that own subsidiaries that own other subsidiaries and so on. By analyzing data on the 67 largest US-headquartered chemical manufacturing corporate groups, we found support for this assertion. We also found that pollution is more likely to be located lower in multilayered corporate groups when they are subject to stringent environmental regulations. The multilayered corporate form allows parent companies to insulate themselves from the regulatory risks of pollution-intensive activities of their subsidiaries through their limited liability status.
Scholars have long sought to impact management practice. However, the current conceptualization of impact is grounded in dualisms, separating researchers from managers, means from ends, and thought from action. Such a dualistic understanding of impact hampers researchers' and managers' ability to achieve impact. Nowhere is this issue more acute than in the context of grand challenges, which require researchers and managers to work together closely. As a way forward, we propose a pragmatist perspective on impact, where impact is not seen as a one-time, unidirectional event, but rather as a relational and recursive process. By overcoming dualisms in traditional approaches to impact, pragmatist impacting can help advance progress on grand challenges and our current understanding of co-creation. In this article, we illustrate pragmatist impacting and reflect on its opportunities and challenges through our experience at Innovation North, an innovation laboratory that brought together researchers and managers to co-create a systems innovation process.
Although the role of organizations in fomenting complex, large-scale problems such as climate change or the global energy crisis is attracting increasing attention, few organizational scholars have examined how scalable solutions can be developed. Research on issue scale and organizational attention has revealed that the challenges of problem recognition and solution deployment can thwart the development of scalable solutions. Drawing on a historical organizational study about the 1970s energy crisis in Canada and the establishment of the Alberta Oil Sands Technology and Research Authority (AOSTRA) from 1974 to 1994, we show how the dynamic interplay between three scaling practices—breaking, bridging, and building—facilitates the continuous intertwining of the large-scale problem and emerging smaller-scale solutions, thereby ensuring that the aggregate solution is scalable and effectively addresses the original issue. We conclude by discussing theoretical and practical implications of our findings, highlighting how governmental organizations in particular can leverage scaling practices to develop solutions for complex, large-scale problems.
Strategy scholars are increasingly attempting to tackle complex global social and environmental issues (i.e. wicked problems); yet, many strategy scholars approach these wicked problems in the same way they approach business problems—by building causal models that seek to optimize some form of organizational success. Strategy scholars seek to reduce complexity, focusing on the significant variables that explain the salient outcomes. This approach to wicked problems, ironically, divorces firms from the very social-ecological context that makes the problem “wicked.” In this essay, we argue that strategy research into wicked problems can benefit from systems thinking, which deviates radically from the reductionist approach to analysis taken by many strategy scholars. We review some of the basic tenets of systems thinking and describe their differences from reductionist thinking. Furthermore, we ask strategy scholars to widen their theoretical lens by (1) investigating co-evolutionary dynamics rather than focusing primarily on static models, (2) advancing processual insights rather than favoring causal identification, and (3) recognizing tipping points and transformative change rather than assuming linear monotonic changes.
Systematic reviews of academic research have not impacted management practice as much as many researchers had hoped. Part of the reason is that researchers and managers differ significantly in their knowledge systems—in both what they know and how they know it. Researchers can overcome some of these challenges by including managers as knowledge partners in the research endeavor; however, doing so is rife with challenges. This article seeks to answer, how can researchers and managers navigate the tensions related to differences in their knowledge systems to create more impactful systematic reviews? To answer this question, we embarked on a data-guided journey of the experience of the Network for Business Sustainability, which had undertaken 15 systematic reviews that involved researchers and managers. We interviewed previous participants of the projects, observed different systematic review processes, and collected archival data to learn more about researcher-manager collaborations in the systematic review process. This article offers guidance to researchers in imbricating academic with practical knowledge in the systematic review process.
We introduce a special issue of International Journal of Management Reviews that demonstrates how to use review articles to address societal grand challenges-complex, large-scale issues facing humankind, such as climate change, inequality and poverty. First, we argue that review articles possess unique features that make them particularly useful for addressing societal grand challenges. Second, we discuss three distinct but related roles of review articles in addressing societal grand challenges: (1) advancing theoretical knowledge; (2) advancing methodological knowledge; and (3) advancing practical knowledge. We conclude by providing future directions to enhance contributions of review articles for addressing societal grand challenges further by: (a) spanning disciplinary boundaries; (b) engaging practitioners; and (c) using alternative review approaches.
Corporations are currently confronting major, interlocking crises, including climate change, biodiversity loss, inequalities, and social isolation. When under threat, executives tend to focus inward and on the short term. This is particularly unfortunate because it is in such crises that executives need to see beyond the here and now in order to ride the storms. In this paper, we argue that corporate purpose helps organizations fight such myopia and offer four mechanisms through which this works: exposing new insights, seeing issues holistically, helping to sustain focus, and bringing unity and direction. History: This paper has been accepted for the Strategy Science Special Issue on Corporate Purpose. Funding: The authors acknowledge the generous funding from the Social Sciences and Humanities Council of Canada [Grant 895-2015-0026] that contributed to the broader project in which these ideas were generated.
All business contributes to environmental crises because of its focus on profit. We argue that international business (IB) contributes more than its fair share. IB's focus on cross-border arbitrage has led to the over-extraction of natural resources and the accumulation of waste. This is a problem because natural resources are limited in quantity and embedded in their local environment. It is time for IB researchers to step up and substantially and meaningfully address IB's contribution to environmental crises by embracing the principles of natural systems processes within its core assumptions and improving its theorizing of natural resources. In this paper, we take a step forward in this direction by revisiting and refining the theoretical dimensions of country-specific advantages (CSAs) and firm-specific advantages (FSAs) to recognize natural resources more explicitly. We propose three natural resource-based strategies for multinational enterprises (MNEs): reducing, replacing, and regenerating. This article offers a new theoretical perspective on understanding how IB can create value and steward the natural environment, contributing to the sustainability of business, society, and the planet.
Society faces many wicked problems today such as climate change, income inequality, and biodiversity loss. Not only has business contributed to these problems but it also plays an important role in addressing them. Problems are “wicked” because they are embedded in complex systems that are continuously evolving. As no single actor can understand and solve a wicked problem, prior research has suggested that multiple actors, such as researchers and managers, come together to cocreate solutions. The cocreation process typically relies on the existing knowledge of the actors involved in the process. Yet, the dynamic nature of wicked problems requires actors to not just rely on cocreating on past knowledge but to cocreate tools that address future emerging or evolving problems. In this paper we seek to explain how researchers and managers can cocreate forward to address wicked problems. We illustrate the concept of cocreating forward through an innovation lab located at a Canadian business school. The lab brings together researchers, managers, and practitioners from various sectors to cocreate corporate innovation processes for addressing wicked problems. By cocreating forward, we show that research, learning, and practice need not be sequential but rather simultaneous activities.
Research Summary The post-Enron era is marked with growing discourse of stakeholders, sustainability, and corporate social responsibility (CSR). Yet, commentators debate whether U.S. corporations have indeed moved toward a stakeholder orientation, given the difficulties in measuring such a shift. We assess this shift by examining corporate governance practices, especially the prevalence of shareholder- and stakeholder-oriented practices in chief executive officer (CEO) dismissals. Using data on large firms in 1980-2015, we found that, before the 2000s, CEOs were less heavily penalized for poor firm performance when they demonstrated a shareholder orientation by downsizing and refocusing the corporation and more heavily penalized for CSR activity. This trend, however, reversed after the early 2000s. This article provides evidence of the evolution of U.S. firms' governance practices from a shareholder toward stakeholder orientation. Managerial Summary Many people are skeptical of the assertion that U.S. corporations have become more stakeholder-oriented over time. It is no wonder, as scant evidence exists for this claim. We tackle this claim head on by analyzing firm practices in 1980-2015 that contributed to chief executive officer (CEO) dismissal when the firm was performing poorly. Some practices, such as downsizing and firm refocusing, are associated with a shareholder orientation and others, such as CSR, are associated with a stakeholder orientation. We found strong evidence for a growing trend toward a stakeholder orientation. When the firm was performing poorly before the 2000s, CEOs were more likely to be dismissed for CSR activities and less likely to be dismissed for downsizing or refocusing the firm. This trend reversed in the early 2000s.
In 1843, Søren Kierkegaard said, “ It is perfectly true, as philosophers say, that life must be understood backwards. But they forget the other proposition, that it must be lived forwards.” Management researchers are often attracted to the business and society domain because of a desire to impact management practice to create a better world. However, they often do not have the impact that they hope, because researchers tend to rely on historical data, but managers seek insights that inform future actions. In this commentary, we describe our impact journey in three distinct moments in time. In the last one, both researchers and managers live forward.
In an increasingly globalizing world, critical global issues such as climate change, biodiversity loss, and pandemics have local impacts. Yet cues that signal global issues are often weak at a local level, and the issues are difficult to detect. The organizational attention literature has explored cues associated with local issues that are immediately salient; however, they have not considered the weak cues associated with global issues. This article studies how a locally-embedded organization detected global issues – e.g., climate change and its effects – that were not yet salient through its attention to local cues. It explores this relationship through a case study of LuxuryYak – a commercial enterprise on the Tibetan Plateau that weaves yak wool into textiles for the global luxury goods market. LuxuryYak embodies sustainable development in that it provides nomads with an economic livelihood within natural environment constraints. We collected data through a variety of qualitative data sources, including a three-month ethnography, 57 interviews, 45 informal discussions, and 2,000 pages from the company archives. This article shows that LuxuryYak was able to detect global issues locally through two key processes: deepening and broadening attention to cues over time and space. We analyzed the company's organizational practices and uncovered the attention mechanisms, providing new insights into the organizational attention literature.
Time and temporality are central to strategy and strategic management. Yet, relatively little attention has been paid to what organizational members do to shape temporal phenomena that are important for strategic outcomes. In this essay, we define temporal work as any individual, collective, or organizational effort to influence, sustain or redirect the temporal assumptions and patterns that shape strategic action, and we introduce the seven articles in this special issue that explore this concept. Building on the rich insights emerging from these articles, we show how temporal work acts on temporal assumptions by shaping perceptions and interpretations, reorients patterns through temporal structures underpinning action, and influences the value associated with time. This is achieved through various combinations of temporal talk, temporal practices and temporal objects. By focusing on the role of human agency in shaping temporal phenomena, the notion of temporal work opens up exciting opportunities for research on issues that are critical for the future of organizations and society.