Penelitian ini bertujuan untuk menganalisis pengaruh persepsi harga, suasana toko, promosi, dan kualitas pelayanan terhadap kepuasan konsumen pada Toko Elektronik Palapa Sigambal. Latar belakang dari penelitian ini adalah pentingnya pemahaman terhadap faktor-faktor yang mempengaruhi kepuasan konsumen sebagai dasar untuk meningkatkan penjualan dan daya saing bisnis. Metode penelitian yang digunakan adalah metode kuantitatif dengan pendekatan survei. Data dikumpulkan melalui kuesioner yang disebarkan kepada konsumen, kemudian dianalisis menggunakan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa secara parsial, hanya Promosi yang berpengaruh secara signifikan, sedangkan Persepsi Harga, Suasana Toko, dan Kualitas Pelayanan berpengaruh tidak signifikan terhadap Kepuasan Konsumen. Secara Serempak Persepsi Harga, Suasana Toko, Promosi, dan Kualitas Pelayanan berpengaruh Positif terhadap Kepuasan Konsumen. Temuan ini mengindikasikan bahwa perusahaan perlu mengelola harga secara kompetitif, menciptakan suasana toko yang nyaman, meningkatkan promosi yang menarik, serta meningkatkan kualitas pelayanan untuk mencapai kepuasan konsumen yang optimal.
The study aims to describe the development of writing skills by students majoring in management and it is a classroom action research, in which there are 47 participants. The results show during pre-test 11 out of 35 students obtain a sufficient score category (that is, 74.47) and the level of English writing ability planned in the study was > 85%. For post-test, there are 11 out of 37 students reach 23.40 and their level is > 85%. The average scores during pre-test are 74.66 in cycle I and 82.49 in cycle II but during post-test, the average scores are 73.53 in cycle I and 100.00 in cycle II; hence, there are 87.5% of the participants in the category of "very good". Keywords: Cycle I, cycle II, writing ability, English
The purpose of this study is to determine the influence of digital marketing and product quality, digital marketing and product image on purchasing decisions for Wardah brand cosmetics at the Alisa Simpang Mangga Rantau store. This research aims to determine and analyze the influence of product quality and digital marketing on Wardah brand loyalty. This research uses a quantitative approach with descriptive methods. Quantitative descriptive is a type of research to carry out data analysis by providing a description or explanation of the data that has been collected. The instrument in this research used a questionnaire and for sampling used the Lemeshow theory approach. Data analysis techniques in this research use validity tests, reliability tests, normality tests, heteroscedasticity tests, multicollinearity tests, coefficient of determination tests, hypothesis tests, partial tests, simultaneous tests, and the method used is the multiple linear regression analysis method. The results of this research show that Product Quality has a positive and significant influence on Brand Loyalty and Digital Marketing has a positive and significant influence on Brand Loyalty.
Perkembangan layanan konten multimedia berbasis web mendorong kebutuhan akan solusi distribusi video yang efisien, terkontrol, dan mudah dikelola. Banyak pengelola website masih bergantung pada platform pihak ketiga sehingga mengalami keterbatasan dalam kontrol data, fleksibilitas pengelolaan, dan ketergantungan pada layanan eksternal. Penelitian ini membahas pengembangan video streaming server menggunakan Emby Server sebagai platform utama untuk menyediakan layanan konten video pada website. Metode yang digunakan meliputi analisis kebutuhan sistem, perancangan arsitektur jaringan dan layanan streaming, instalasi dan konfigurasi Emby Server, serta integrasi Emby dengan antarmuka website sebagai media akses pengguna. Pengujian dilakukan melalui uji fungsional (pemutaran video, manajemen pengguna, pengaturan hak akses) dan uji kinerja (stabilitas streaming, waktu respons, dan frekuensi buffering pada berbagai skenario jumlah pengguna dan kualitas video). Hasil pengujian menunjukkan bahwa Emby Server mampu memberikan layanan video streaming yang stabil dengan gangguan minimal selama kondisi jaringan berada pada batas wajar, serta memudahkan pengelola dalam mengatur pustaka video, akun pengguna, dan kualitas tayangan. Dengan demikian, pengembangan video streaming server berbasis Emby Server dapat menjadi alternatif solusi mandiri bagi website yang membutuhkan layanan konten video dengan tingkat kontrol yang lebih besar terhadap data dan infrastruktur.
This study aims to examine the concept of love based curriculum management in Madrasah Ibtidaiyah (MI), focusing on three main aspects: curriculum planning, implementation, and evaluation. The research employed a literature review method by analyzing books, scientific journals, articles, and official documents relevant to curriculum management and Islamic education. The findings reveal three key results. First, in the planning aspect, the curriculum is designed by integrating values of compassion into the learning objectives, material selection, and strategies for developing children's potential. This approach seeks to create a learning environment that emphasizes not only cognitive development but also affective and spiritual dimensions. Second, in the implementation aspect, the lovecbased curriculum is manifested through participatory, dialogical, and exemplary teaching methods, in which teachers serve as compassionate figures capable of motivating and personally guiding students. Third, in the evaluation aspect, the approach adopted is more appreciative, motivational, and constructive, highlighting character development and children's social skills rather than solely academic achievement. The study concludes that lovecbased curriculum management can offer a humanistic and holistic model of Islamic education that aligns with the needs of learners in the modern era. Thus, this concept may serve as an alternative paradigm for strengthening the quality of Islamic primary education in Madrasah Ibtidaiyah.