This study aims to obtain an overview of leadership styles, work facilities, job satisfaction, and employee performance at Bank Jambi Muara Sabak Branch Office. It also aims to determine and analyze the influence of leadership styles and work facilities on employee performance, both directly and indirectly through job satisfaction. This research was conducted at the Muara Sabak Branch of Bank Jambi. The population consisted of 54 employees, using saturated sampling. This study employed a quantitative approach with a survey method and Partial Least Squares (PLS) data analysis. The research results show that leadership style and work facilities influence employee performance, both directly and indirectly through employee job satisfaction. This indicates that leadership that creates a supportive work environment, supported by the availability and quality of adequate work facilities, will increase job satisfaction, which ultimately contributes to improved employee performance.
Public satisfaction is a crucial indicator in assessing the success of public service delivery. This study aims to analyze the influence of competency and standard operating procedures (SOPs) on public satisfaction, with public service quality as a mediating variable at the Tanjung Jabung Barat Regency Environmental Agency. The research approach used was quantitative, using a survey method. The study population consisted of 390 community users of the Tanjung Jabung Barat Regency Environmental Agency services. Sampling was conducted using the Slovin formula to obtain a representative sample size. Data collection was conducted through questionnaires, which were analyzed using path analysis or Partial Least Squares (PLS). The results indicate that competency and SOPs have a positive and significant effect on public service quality. Furthermore, public service quality has a positive and significant effect on public satisfaction. Competence and SOPs also have an indirect effect on public satisfaction through public service quality. These findings confirm that improving staff competency and consistent SOP implementation can improve service quality, thereby increasing public satisfaction.
Digital transformation has reshaped how companies design and implement marketing strategies. Marketing activities are increasingly conducted through multiple interconnected channels such as social media, websites, mobile applications, marketplaces, and physical stores. This study aims to conceptually compare Integrated Marketing Communication (IMC) and Omnichannel Strategy as two approaches to marketing integration in the digital era. The research adopts a qualitative approach using a literature review of academic publications related to marketing communication, multichannel retailing, and customer experience. The findings indicate that IMC primarily emphasizes the consistency of marketing communication messages across different media, while Omnichannel Strategy focuses on integrating various channels and organizational systems to create a seamless customer experience. These findings highlight the evolution of marketing integration from communication coordination toward integrated customer experience management and provide a conceptual basis for future marketing research.
This study has several objectives, including analyzing and describing employee competency, job satisfaction, discipline, and performance at Bank Jambi Muara Sabak Branch Office. It also aims to determine and analyze the influence of competency and job satisfaction on employee performance, both directly and indirectly through work discipline. This research was conducted at the Muara Sabak Branch of Bank Jambi. The population consisted of 54 employees, using a census technique. This research employed a quantitative approach with a survey method and Partial Least Squares (PLS) data analysis. This study concludes that Bank Jambi Muara Sabak Branch Office has employees with high competence, high levels of job satisfaction, high work discipline, and high employee performance. Furthermore, competence and job satisfaction through work discipline have a positive and significant influence on employee performance at Bank Jambi Muara Sabak Branch Office. These findings indicate that employee job satisfaction plays a role in shaping better levels of work discipline, which in turn has a positive impact on employee performance.
This study aims to identify and analyze the effects of work stress and workload on job satisfaction and employee performance, the effect of job satisfaction on employee performance, and the influence of work stress and workload on employee performance mediated by job satisfaction at the Regional Secretariat of Sarolangun Regency. A descriptive-verificative research design was employed, utilizing the PLS analysis method. The results indicate that the work stress variable obtained a total score of 3,267 (mean: 272), falling into the "very low" category, while the workload variable obtained a total score of 2,747 (mean: 275), also falling into the "very low" category. Conversely, the job satisfaction variable obtained a total score of 5,892 (mean: 655), falling into the "high" category, and the employee performance variable obtained a total score of 7,850 (mean: 654), also falling into the "high" category. These findings demonstrate that employees at the Regional Secretariat of Sarolangun Regency experience low levels of work stress and workload, yet exhibit high levels of job satisfaction and performance in carrying out their duties. The study results indicate that work stress and workload have a significant negative effect on the job satisfaction of employees at the Regional Secretariat of Sarolangun Regency
