Penyiaran radio mengalami transformasi signifikan seiring dengan perkembangan teknologi digital. Siaran konvensional melalui frekuensi AM/FM kini telah beralih ke platform berbasis internet, memungkinkan pendengar mengakses konten audio secara fleksibel kapan saja dan di mana saja. UVON Radio Jakarta, sebagai media penyiaran kampus di Institut Bisnis Nusantara, menghadapi keterbatasan dalam menjangkau audiens karena siarannya hanya dapat dinikmati melalui speaker di lingkungan kampus. Oleh karena itu, penelitian ini bertujuan untuk merancang dan membangun sistem informasi streaming radio berbasis website guna memperluas jangkauan siaran serta meningkatkan keterlibatan pendengar. Metode yang digunakan dalam penelitian ini adalah pendekatan kualitatif, dengan teknik pengumpulan data melalui observasi, wawancara, dan studi pustaka. Sistem dikembangkan menggunakan metode Rapid Application Development (RAD), yang menekankan proses iteratif dan partisipatif dalam pengembangan perangkat lunak. Perancangan sistem digambarkan melalui diagram UML seperti use case, activity, class, dan sequence diagram, serta rancangan antarmuka pengguna sebagai representasi visual antarmuka pengguna dengan bantuan Figma . Teknologi yang digunakan meliputi React.js untuk frontend, PHP untuk backend, dan MySQL sebagai basis data. Pengujian sistem dilakukan menggunakan metode black box testing dan user acceptance testing. Hasil dari penelitian ini adalah sistem informasi berbasis website yang mampu menyajikan layanan streaming, informasi program siaran, berita, galeri dokumentasi, dan fitur interaktif yang dapat meningkatkan efektivitas penyiaran serta memperluas jangkauan UVON Radio. Berdasarkan hasil kuesioner user acceptance testing, sistem ini memperoleh nilai 85,6%, menunjukkan tingkat penerimaan yang sangat baik dari para pendengarnya.
Corporate cash ownership is an important issue in corporate finance because it relates to liquidity, investment efficiency, and firm resilience amid economic uncertainty. This study analyzes corporate cash ownership behavior in non-financial companies listed on emerging market capital markets up to 2024. The objective of this study is to examine the determinants of cash ownership and the moderating role of corporate governance quality and investor protection. This study uses panel data regression with a fixed effect approach and dynamic panel models. The results show that firms in emerging markets tend to maintain higher cash levels in response to financing constraints, cash flow volatility, and institutional uncertainty. Growth opportunities and prudential motives have a positive effect on cash ownership, while leverage and access to external financing have a negative effect. Furthermore, corporate governance quality and investor protection significantly moderate the relationship between firm characteristics and cash ownership. Weak institutional environments strengthen prudential motives and agency concerns. This study concludes that corporate cash ownership in emerging markets is shaped not only by financial factors but also by governance and institutional conditions.
This study, titled “Feasibility Study of Ecotourism Development in Kalitalang, Mount Merapi National Park, Klaten, Central Java,” evaluates the potential and feasibility of developing ecotourism in the Kalitalang area. Known for its biodiversity, diverse flora and fauna, and scenic landscapes with clear views of Mount Merapi, Kalitalang offers strong ecotourism appeal. The research was conducted in July twenty twenty-five in Sambangrejo, Balerante, Kemalang, Klaten, Central Java, employing a quantitative approach with data collected through observations, interviews, and questionnaires involving visitors and managers. Findings reveal that Kalitalang Ecotourism is highly feasible for development, supported by its natural beauty, panoramic views, and adventure-based experiences. These attractions particularly resonate with younger visitors, who form a significant portion of the tourist demographic. Despite these strengths, challenges remain in the provision of adequate accommodation and basic infrastructure, including restrooms, waste management, and directional signage. The study emphasises the need for integrated waste management initiatives and educational programs on recycling. In conclusion, Kalitalang holds substantial potential for ecotourism aligned with principles of sustainability and conservation. Enhancing infrastructure and services is essential to ensure visitor satisfaction, long-term environmental preservation, and socio-economic benefits for the local community.
This study aims to investigate the work discipline and professionalism of lecturers and its impact on lecturer productivity, both directly and indirectly, at Private Higher Education Institutions (PHEI). This study used a quantitative approach with the Structural Equation Modeling (SEM) PLS method. Data were obtained from 80 respondents who were lecturers at private universities in Lampung province. The results of the study show that work discipline has a positive and significant effect on lecturer productivity. Additionally, a lecturer's work discipline has a profound impact on professionalism, and professionalism has a significant influence on a lecturer's productivity in private universities. Another important finding is that professionalism plays a significant mediating role in the relationship between work discipline and lecturer productivity in private universities. The main finding of this study confirms that professionalism strengthens the positive impact of work discipline on lecturer productivity in private universities. Implement an objective and transparent performance evaluation system, with indicators that include work discipline, professionalism, and lecturer productivity as a strategy to improve the overall performance of higher education institutions.
This study aims to analyze the use of hyperbole in anti-aging cosmetic advertisements from a pragmatic perspective. Hyperbole is a form of linguistic expression frequently used in advertising to attract audience attention and form strong perceptions of a product. The main focus of this study is how hyperbole is used strategically in conveying advertising messages and influencing consumer behavior. The data in this study consist of anti-aging cosmetic advertisement texts collected from various media, including print, television, and digital platforms. Data collection techniques were carried out through documentation and observation of advertising content that emphasizes the use of hyperbole. The results of the study indicate that there are four dominant types of hyperbole in anti-aging cosmetic advertisements. First, temporal hyperbole, which emphasizes the speed of results, such as the claim "younger-looking skin in just 3 days." Second, quantitative hyperbole, which uses excessive numbers and percentages, for example "eliminates 99% of wrinkles instantly." Third, qualitative hyperbole, which exaggerates the efficacy or superiority of a product, such as "the secret to unparalleled eternal beauty." Fourth, comparative hyperbole, which compares a product with an unrealistic analogy or metaphor. From a pragmatic perspective, the use of hyperbole has three main functions, namely: (1) a persuasive function, to convince consumers that the product is very effective; (2) an emotive function, to arouse consumers' emotions and desires for an ideal appearance; and (3) a conative function, to encourage real action in the form of purchasing the product. This study confirms that hyperbole is not only a rhetorical device, but also a powerful communicative strategy in shaping consumer perceptions and behavior in the realm of cosmetic advertising.
