Accelerate China's economic developmentp-attern,is a both urgent and long-term strategic task.It urgently requires leading cadres have been stereotyped by the "economic construction as the center" of the pyramid-shaped structure to the new knowledge of "human development oriented" pushpin-type knowledge structure changes;Leading cadres should build a "people's development-oriented" push pin-shaped structure of knowledge,including the "one principle,three bases,five pillars,two professional" of the main content.

广东技术师范学院党委书记邝邦洪教授，根据几十年从事高等教育工作的经验和管理智慧，与继承古往今来的教育思想元素高度整合，厚积薄发、最先提出“以德为行，以学为、上”教育思想，又以此为主题和书名，组织带领一个团队编写出版一部新书。该书展现了“以德为行”励自律，“以学为上”促成才的核心价值。它是一本思想政治教育的鲜活教材，是对高校建设学习型组织的一次有益尝试，是为建设大学文化软实力的精神动力和智力支持。该书具有主线清新、结构合理、立论有据、扩展丰厚、吸引力强的主要特点和多元价值。编写过程中．该书采用了编写和思考相结合、理论和实际相结合、编书和应用相结合、系统和重点相结合、融合和创新相结合、传统文化和现代文明相结合、本土知识和外来知识相结合的有效方法，有力地提升了该书的质量和容量。

The social management is the final analysis of management and services for people.Close contact with social management and services,social management implement services,and the service reflects the social management.People-oriented services are the social management and the fundamental guiding philosophy.There are four focal points in ocial management and services:innovation of the public administration and services;harmonious social management and services;overall social management and services;dynamic social management and services,which could be effective through these four points.

Zone economy,is a new economic phenomenon which emerged in the process of accelerating in the transformation of the mode of economic development.Different from the regional economy and from high-tech development zone,It is a Economic organisms has the characteristics of innovative,fusion,and gather sex,openness and sustainability.With its distinctive features,mutual combination,interconnected interaction,forming the accelerate in the transformation of the mode of economic development of endogenous advantage.Construction zone has significant impact on economic and social development,far-reaching,therefore,must pay special attention to scientific decisions.Place ＂high＂ the construction of the zone should be,positioning decision-making ought to follow the objective economic law,turning the decision into action must implement the measures.

Consumer innovation is in the consumer field, with a new consumer information and consumer spending to replace the old data and the process of consumption patterns and behavior. Consumer innovation is to promote economic development and social progress, an important driving force. If you talk about innovation and do not speak of production consumption, innovation is a lack of theory and practice. Consumer innovation and consumer revolutions, the basis, scope and focus are different. Consumption in the implementation of the innovation process, the government should lead the consumer innovation, Enterprises should lead consumer innovation, and Consumers want to participate in the consumption innovation.

The idea of learning organization first brought up by Peter Senge,an American scientist,has five functions and could be contributed to a word "innovation".During China's Reform and Opening-up,the concept of learning organization was brought into China and became popular and well-accepted.The word "learning" mentioned in the building of learning-oriented student organization is different from that in school's teaching plan,which acquired a series of "newqualities" and features.In such organization,students should practice moral integrity and study;furthermore,the concept of integrity first should become the organizational structure and approach.College students should acquire righteous attitude and scientific methods towards learning.

The concept of scienti fic development from vocational education means under the guidance of scientific concept of development for vocational education development in an integrated thinking and in general.The reality of advocating the theory of scientific development concept of vocational education vocational education,according to theory is the Vocational Education in the development of heritage practice.The concept of scientific development from vocational education includes vocational education development strategic visions and tactical concepts.It is a concrete application of the scientific development concept and conduct,but also the scientific development concept in-depth implementation.Guangdong to grasp the "Outline" soul:"scientific development,the first to try," finally found a science and the development of vocational education in new ways.

近期中国回流人才"存活率"不足五成,是由于中西方管理思维的差别,对国际金融危机的态度不同;中西方管理价值观的差别,应对国际金融危机共克时艰的取向不同;中西方管理行为的差别,使海归企业高管产生的适应性不同.由此,海归人员应采取相应的对策,进一步了解国情、社会和市场行情;加深理解祖国发展变化的广度、深度和跨度;深入了解国内企业的法理、伦理和心理.

Moral is the demarche, is the priority is a kind of the scientific view of educating people guided by the scientific development view, it is on the basis of student-oriented , reflects the objective law on the growth of college students, and enhances the implement of China’s education principle and educating goal; its key contents are that college students must cultivate and study knowledge, its key points are and priority; mainly holding the relationship between moral is the demarche and learning is the priority.

;文化资本是文化因素资本化.文化资本重在建设,传统文化、先进文化、外来文化、文化体制改革和创新,是推进我国文化资本建设的主要因素.我国文化资本建设的目标具有多元化,实现其目标需要多种途径.

The editor's responsibility includes social responsibility,political responsibility and cultural re-sponsibility.The social responsibility come from the deepening cognition of journal editors for their working signifi-cance.The political responsibility represents the principal request of the manuscript quality judged by journal edi-tors.The cultural responsibility is new jumping-off point and new request for journal editorial work.

文化经济具有二重性。它的一般属性表现在:范畴具有普适性,内涵具有真实性,目的和手段具有多样性,本质具有开放性,它是一种新型经济形态。同时它又是以人为本、以社会主义核心价值体系为灵魂,以发挥多种消费功能为素质、以培育和德精神为重点的一种特种经济形态。研究文化经济二重性具有重要的理论价值和实践价值。

留住人才是非公企业人才管理的难点,而倡导和谐人才管理是非公企业留住人才的前提条件;理性留人是非公企业的主导型策略,感性留人是非公企业的辅助型策略;非公企业留住人才还必须讲究管理心理之道。

文化经济是一种新型的经济形态,表现为文化经济Ⅰ和文化经济Ⅱ两种形式。我国文化经济的形成,经历由文化与经济的分离式→渗透式→融合式→和谐式的转换过程;它的形成以文化与管理的互融为前提条件、以物质经济的优先发展为基础、以政策和智力支持为引擎力;同时以文化因素经济化、文化事业产业化、文化单位企业化、文化产品商品化为标志。大力发展文化经济是当代中国社会发展的必然要求。

不同社会条件下的文化模式和文化变迁的研究,对于经济发展的作用越来越引人注目。人们在经济的发展规律中很关注和强调文化禀赋、资源禀赋、技术变迁和制度变迁之间的辩证逻辑关系。我们不能只从经济决定文化的角度来看待文化的地位和作用,而应把文化禀赋的作用结合到经济发展分析中和制度设计与改革中,只有这样才能正确理解文化的地位和作用。

文化经济范畴是"舶来品",可区分为广义文化经济和狭义文化经济。资产阶级经济学派对文化经济的相关论述,马克思主义创始人对文化经济的重要论点都是文化经济的理论渊源。文化经济发展的驱动力可分为"企业驱动力"和"社会驱动力":物质经济优先发展的驱动,人们多样化文化需求的驱动,增强综合国力和竞争力的驱动,社会发展战略目标和任务的驱动以及文化经济主体利益的驱动构成文化经济发展的"驱动力"原理,这一原理对我国文化经济的发展具有一定的指导意义。

文化资本是相对于物质资本而言的,即指文化因素的资本化,能创造新价值的价值。文化资本具有不同于物质资本的特征:身份认同——文化资本的关键;以人为本——文化资本的特质;多元共存——文化资本的基础;价值实体——文化资本的内涵。当代中国文化资本生成以传统文化为良好土壤,以先进文化指明方向,以吸收世界文化为精华,以文化体制改革为动力。文化资本重在营造,这是发展文化经济和建设和谐文化的需要,为此要紧紧把握营造文化资本的基本路向,构建多元化的文化资本主体和主导者。

Socialist market economy is a competitive economy.Raising the idea of harmonious competition is beneficial to enhancing the high-level ideas of China's market economy competition and to deepening the understanding of the dual functions of market economy competition and to comprehending the contents and requirements of building a harmonious society from the perspective of market economy competition.The core of harmonious competition is harmony and the essence of it is "agreeable though non-identical".The competitive subjects building harmony,the competitive means for advocating harmony and harmonious competition management are the necessary conditions for creating the atmosphere of harmonious competition.

对"一团和气"进行再认识,肯定它包含着"和为贵"的一般价值和重和精神,但它却是无原则的狭隘的小团体和谐,是和谐的低级状态;"和而不同"是一种承认有差异的同一或统一,总体上和谐但存在影响和谐的矛盾和问题,它是和谐的本质特征和高级状态.我们需要的是"和而不同"的和谐组织环境而不是"一团和气"的非和谐组织环境.

Cultural capital is the capitalization of cultural elements.It also means value that can produce value.The source foundation of cultural economy is cultural capital whose construction is the necessary way to the development of cultural economy.Independent innovation and harmonious management are principal ways leading to the development of cultural economy.